Gaelle Mehanna

Gaelle Mehanna

MSc Student


During my graduate studies, I discovered my passion for the digital world. Through my professional and educational formation, I have undertaken rigorous training in marketing strategy and planning, branding and digital marketing. My work for Colombo Design and my time in Grenoble helped harvest my creativity, increased my flexibility and taught me the importance of teamwork, multitasking and communication.
I am looking for a challenging work environment, preferably in the digital world, where I can put my skills to the test and make use of them to benefit the organization and to improve myself too.

Work History

Work History
Sep 2014 - Jul 2015

Junior Marketing and PR Associate

Trade Ways and Colombo Design

- Increased Social Media engagement by 30%
- Implemented a new marketing strategy that increased sales by 7%.
- Worked on SEO and increased web activity by 12%.

Mar 2013 - Jun 2013

HootSuite Campus Ambassador


- Created regional HootSuite network in Lebanon.
- Increased HootSuite's online presence in the American University of Beirut and recruited new users.
- Worked on a new logo and a regional rebranding for HootSuite to target university students.

Oct 2012 - Jan 2013

Marketing and Media Intern

Beirut Marathon Association

- Managed and monitored social media pages.
- Wrote and edited articles for Middle East Running Magazine.
- Worked on the marketing strategy portfolio.


Sep 2015 - Sep 2017

Masters of Science in Marketing Management

Grenoble Graduate School of Business

- Number 20 business school in Europe.
- Accredited by AACSB, AMBA, EQUIS.
- Discovered a passion for digital and strategic marketing.

Sep 2010 - May 2014

Bachelor of Arts in Economics and Diploma in Media Communication

American University of Beirut

- Second best university in the Arab and Middle East region, accredited by the New York.
- Focused my studies on digital and media courses.

Jun 2013 - Aug 2013

Semester Abroad

New York University

- Undertook a communications program and increased my negotiation skills.
- Learned how to work in a multicultural environment and as part of a group.


Sep 2014 - Dec 2014

Marketing Course with Distinction

University of Pennsylvania

- Focus on branding, customer centricity and marketing strategies..

Jan 2008 - May 2008

Model United Nations

The United Nations

- Represented Chad in the Nuclear and Non-Proliferation Committee. 
- Was selected amongst the top 60 candidates out of 1200 participants.