Laura Roeder

Laura Roeder

Summary

CAREER SUMMARY

Creative, hard driving and innovative Operations Leader with entrepreneurial mindset. 15+ year successful track record in independently overseeing multiple operations and maximizing revenue growth, quality and profitability within variety of industries. Extensive background in business consulting, with expertise in startups, turnarounds, processes, systems and quality improvement, and team leadership.Excels in balancing multiple priorities and meeting deadlines in complex, fast-paced, environments.

CORE COMPETENCIES

Leader;Self-starting, analytical manager Business planning and financial management Engages complex challenges, sees the big picture, works quickly to implement best practices.

Entrepreneurial with highly developed team leadership capabilities.

Self-motivated; with exceptional leadership, organizational, business and supervisory skills, around key values of integrity, honesty, teamwork, growth, and results-oriented with an eye toward incessant improvement

Leads Special Projects and Provide Strategic Insight into Operations; effectively manages and prioritizes multiple tasks ensure adherence to policies and procedures to achieve objectives in safety, quality, production, and cost

Resourceful and Well-organized; skilled in activity planning, task management and project follow through

Customer Service Advocate; extremely sociable and able to put clients at ease. Ability to negotiate and persuade to achieve desired results

Prioritize Workload and Multi-task; flexible to changing priorities. Direct in approach to discovering information. Makes objective decisions after analyzing data. Considers ramifications of decisions

Focus on Result; able to effectively identify and resolve problems using creativity and resources. Tackles tough problems and follows through to satisfactory conclusion

Work History

Work History
Jun 2004 - Present

President

Ooh La Laura

Manage all aspects of business, including production, packaging, sales and marketing. Conduct strategic business reviews to ensure revenue, quality, and profitability.

Select Accomplishments

  • Leveraged relationships with existing network to grow business through word-of- mouth by 230% over 6 years.
2008 - Present

Founder and President

LAURA ROEDER MANAGEMENT CONSULTING

Conduct strategic business reviews to ensure revenue, quality, and profitability.

Select Accomplishments:

  • Negotiated and acquired motion film assets from various Canadian film production companies.Film assets include feature film and TV series B-roll and second unit film from Robocop and F/X. (SMA of Delaware)
  • Evaluated accounting and operational processes to improve efficiency and eliminated redundancy. (CardioReady)
Jun 2006 - Nov 2008

Owner Manager

Echolab

Business owner responsible for success of daily operations, sales and marketing, and quality control. Developed and maintained relationships with key constituents. Created implementation plans for strategic initiatives to ensure effective business results via operational excellence. Managed entire marketing function and HR administration.

Select Accomplishments

ECHOLAB, INC., Billerica, MA, continued

Cut burn time to 24 hours by identifying when failure was occurring in manufacturing cycle. Increased production by 20%, reducing turnaround time from 4 months to two weeks, and reducing customer complaints by 95%.

Initiated, developed and instituted formal policies and procedures which improved managerial and staff performance significantly.

Successfully oversaw 40 national and international tradeshows annually, including the 2nd largest tradeshow in Las Vegas (National Association of Broadcasters).

Nov 1991 - Dec 2000

Licensee/Manager

The Image Bank

Bought and turned around company losing $500K annually, turning it to profitability within 1 month. Led operations in a variety of functional areas; including operations, accounting, IT, HR, and marketing. Analyzed customer objectives and provided solutions to generate add-on sales and profits. Managed up to 20 staff. Improved processes. Assumed accounting responsibilities, saving $30K per year. Grew company to 18% compounded annual growth over 9 years.

Select Accomplishments

  • Envisioned solution and led initiative to develop CRM from scratch, enabling tracking of international sales of images. Conducted 100% of testing. Improved marketing efforts by 90%, allowing business to expand from $2.5M to $3.5M in 12 months.
  • Transitioned inventory from analog to digital and developed process and procedure. Realized 50% increase in operational efficiencies, resulting in a estimated $100,000 boost in sales. Digital process was later adopted by all 48 licensees.
  • Created innovative, highly aesthetic packaging to elevate brand and maintain market leadership that was at risk due to new competition and new photographic movement.
  • Identified business opportunity and opened second office in Quebec. Oversaw all start up activities. Hired office manager. Oversaw translation of legal documents into French. 200% increase in regional revenue first year, and 50% increases in year two
  • Opened third office in Vancouver to better serve customers locally. 200% increase in regional revenue first year, and 50% increases in year two
Jun 1987 - Nov 1991

Assistant Vice President

Manufacturers Hanover Trust

Hired to participate in Operation Management Training Program. Training included Product Management, Finance, Customer Service and IT. Assigned to work as assistant product manager in Global Securities Services Division.Progressed from Trainee, to Assistant Treasurer to Assistant Vice President.

  • Tasked to find way to track nature of customer inquiries. With no technical background, learned about software programs, selected program (precursor to Linux), ordered NCR equipment and led networking, delivering solution on time.

Education

Education

Certificate

Northern Essex Community College
2009 - 2009

Certificate

American Graphics Institute

Photoshop

Dreamweaver

In Design

1983 - 1987

B.S.

Fordham University
  • Class Vice President, Junior Year
  • Founded Fordham Federal, a federally chartered on-campus Credit Union
  • Benedict T Harter CEO Award for Student Excellence

Skills

Skills

Adobe Software

Dreamweaver Photoshop Illustrator In Design

Accounting Software

Microsoft Accounting QuickBooks Simply Accounting

Microsoft Office

Event Planner

Certifications

Certifications

Strategic Coach

Strategic Coach

Dale Carnegie Course Graduate

Dale Carnegie