It is my desire to obtain a Social Media Marketing position utilizing my marketing research, e-marketing, and customer relationship management skills while adapting marketing strategies using critical thinking, ethics, and cross-cultural understanding.
Advertising, branding, consulting, e-marketing, entrepreneurship, learning, market / business planning, marketing, motorcycles, personal branding, reading, social networking, sport karate, teaching, technology, web and graphic design.
I am a 20 year graphic design veteran specializing in advertising, branding, marketing, and social media. During my career as a graphic designer in advertising, brand conversions, and re-imaging I have collaborated with clients such as BP, Lowes Home Improvement, Caldwell Banker, Domino’s, Denny’s, Eastern Carolina University, Edward Jones, Kangaroo, Westin Hotels and Resorts, Wyndham Hotels and Resorts, and more. I have also been honored to receive two awards from the South Carolina Press Association for creativity in advertising design.
Social Media Marketing
Aug 2001 - Present
Plan and instruct each subject area using wide variety of teaching aids, motivational and implementation strategies to engage students in active learning.
Incorporate learning modality principles into classroom and individual instruction. Develop and conduct inter-grade activities.
Implement technological approaches to subject material. Research educational resources on the Internet. Assist with information retrieval.
Designed and conducted student workshops for training in word processing and spreadsheet software.
Dedicated to enthusiastic and dynamic teaching as a means of creating and nurturing a lifelong love of knowledge.
Dec 1998 - Present
Advertising, Branding, Graphic Design, Marketing, Networking and Social Media services.
Jul 2009 - Mar 2010
Duties include setting type and artwork using Adobe InDesign, Adobe Illustrator, Adobe PageMaker, and Corel for advertising, marketing, and printing purposes; creating and manipulating artwork and text using Adobe Illustrator and Corel for screen printing and transfers; creating and manipulating artwork and text using Adobe Illustrator, Corel, and Roland VersaWorks for cut and print vinyl signs; making printing plates and maintaining the ABDick DPM 2340 plate maker; operating the Roland VersaCamm VP-540; as well as applying vinyl to acrylics, banners, and metals for advertising.
Apr 2007 - Jun 2008
Pet Care Lead
Reported directly to the Pet Care Manager and focused primarily on the health and safety of the pets in our care by dispensing their water, food, and medicine; Assisted in coordinating daily activities within the department and with training associates; Assisted customers in finding solutions related to fish, birds, reptiles, and small furry pets.
Jan 2006 - Mar 2007
Office Assistant 2
Posted payroll, attendance, materials use and equipment rental; Wrote various interdepartmental documents and reports; Calculated benefits; Maintained, processed, sorted and filed documents; Answered telephone, screened calls, took messages and complaints; Received, sorted and distributed incoming and outgoing mail; Operated office equipment.
Jan 2005 - May 2005
Duties included manipulating type and artwork for production using Composer and Corel; Operated a Gerber Edge printer, the Roland Camm-1 Pro CX-500 plotter, and the Roland VersaCamm SP-540V printer/plotter; Applied laminate to print vinyl, and applied vinyl to acrylics, banners, and metals for the purpose of advertising, brand conversion, re-imaging, marketing, custom signs, and canopy construction.
Jan 2004 - Jan 2005
Duties included manipulating type and artwork for production using Colorchoice, Corel, and Flexi-Sign; programmed and operated the CNC router using Enroute and MX32; Created neon layouts using Sign Wizard; Operated the Mimaki CG12 plotter and the Roland ColorCamm CJ500 printer/plotter; Applied laminate to print vinyl, and applied vinyl to acrylics, banners, and metals for the purpose of advertising, brand conversion, re-imaging, marketing, custom signs, and canopy construction.
Aug 2000 - Feb 2002
Duties included manipulating type and artwork using Corel, Inspire, and PhotoPaint; programmed the CNC router using Enroute and MX32; Created neon layouts using Neon Wizard and Sign Wizard; Operated the Allen Datagraph, Ioline Studio, and Mimaki CG12 vinyl/pen plotters; Applied vinyl to acrylics, banners, and metals for the purpose of advertising, brand conversion, re-imaging, marketing, custom signs, and canopy construction.
May 1995 - May 1998
Duties included setting type and artwork using Canvas, CasMate, Corel, and Illustrator; Prepress camera operations; Screen printing; Operated the Ioline vinyl plotter; Supervised operation of the Xenetech engraver; Applyed vinyl to acrylics, banners, and metals for the purpose of advertising, brand conversion, re-imaging, marketing, custom signs, high-rise signs & canopy construction.
May 1994 - May 1995
Duties included setting display ads using Corel, PhotoPaint, and PageMaker; as well as typesetting, layout/pagination, and pasteup.
Jun 1993 - May 1994
Duties included setting display ads using AdSpeed and typesetting.
Sep 2011 - Present
Master of Science
With a Marketing Masters degree from Southern New Hampshire Univeristy, I am learning how to manage brands, build customer loyalty and engage multiple audiences; discovering how to develop and implement a comprehensive marketing plan that blends old and new media; and improving my own marketability by building on my bachelor's business degree.
The marketing masters degree is preparing me to pursue y career goals by taking marketing courses including:
- Brand Management
- Corporate Communications
- Marketing Research
- Product Development
- Sales Management
2006 - 2009
Bachelor of Science in Business Administration
The Human Resource Management degree program concentration is designed to help students develop insight into management structures and processes and to help build interpersonal and professional skills in communication, human resources and systems management.
1990 - 1992
Associate of Science
The associate of science degree in Digital Design and Print Communications is designed to provide quality technical education to prepare technicians for the rapidly changing graphic arts and digital design industries. The student receives training in all of the basic skills required of the these industries, and upon completion of the two-year program, is qualified to enter the industry in a junior supervisory capacity directly responsible to the plant manager or supervisor.