Robert Shell

Work experience

Work experience
1999 - 2009


PG-USA, Inc.

Oversaw all aspects of business, including sales, marketing, operations, finance, production and administration.  Enjoyed double digit compounded annual growth for 8 straight years, secured licenses for the IZOD and Arnold Palmer brands, licensed out the Corporate Sales division for 7 figure royalty income, and positioned the company for an exit strategy for our investors.

1988 - 1998

Vice President of Marketing

Golden Bear International

Responsible for building the licensed/branded business, developing international distribution and partnerships, and securing and overseeing Mr. Nicklaus’ endorsement business.Drove the value of the branded business from a $100,000,000 retail franchise to a $350,000,000 retail franchise.  Developed numerous multi-million dollar partnerships and launched the company into the player management business.

1983 - 1988

Business Manager

Titleist Golf

Launched the company into the apparel business.Set up the entire operation, hired and managed the sales force, developed and sourced the line bringing the brand to a # 3 share in menswear within three years. Based on the success, I was given three additional business units to manage. Two of the three enjoyed the #1 market share in their respective categories.