Work History

Work History

PR Intern


I’m working with the PR team to build a dashboard that will help track the team's activities and evaluate its success. During this three-month internship, I gathered and analyzed data from the PR team’s media coverage, social media monitoring and web analytics tools. I then worked with the metrics team to begin the process of building a dashboard that will help the PR team measure and evaluate its results. I also developed an analysis of the media coverage and social media buzz generated by the organization and its competitors throughout the year to help the broader marketing team and executives make strategic decisions.

I've also had the opportunity to assist the team with daily PR activities, such as drafting briefing documents and updating the wiki, intranet and media lists.

Jun 2009 - Present

Social Media Intern

Public Affairs and Publications

I manage the university's official Twitter account to promote campus news and achievements and network with our followers. From July 2009 to the present, I've increased Public Affairs' Twitter following from about 150 tweeters to more than 800. I also monitor word-of-mouth about Chico State on social networks, including Facebook, Twitter, YouTube and blogs.This position allows me to write news releases and articles for campus publications and complete special projects, as well. For example, I created and maintained a blog to promote the campus' Traditional Winter Community Service Project, the “Catalyst Blitz Build." The blog - - has generated more than 900 hits and is featured on the campus home page.I am currently working to implement a campus-wide video contest on YouTube.

Jan 2010 - Aug 2010

General Manager

Tehama Group Communications

I led the agency by overseeing nine account teams working to fulfill the communications needs of clients from the campus and community. I assisted account executives, graphic designers and photographers with the production of media kits and pitches, newsletters, strategic plans, promotional materials and special events.

Working with the management team, I facilitated the website redesign project by delegating tasks, writing and editing fresh copy, coordinating photo shoots and reviewing mock-ups.

I also developed and implemented a marketing plan with a team of account executives for the North State Symphony's annual fundraiser, Frugal Design House. I pitched this event to KHSL Action News and secured an interview with two event spokespeople on the morning news.

Oct 2007 - Dec 2009

Public Relations Coordinator

Prime Time Productions

I created innovative advertisements and coordinated promotions for the weekly entertainment the programming board brought to the residence halls. I also collaborated on an article that was published in the October 2009 issue of Campus Activities Programming Magazine (begins on page 28).

Aug 2009 - Dec 2009

Online Communications Director

Tehama Group Communications

I managed the agency's blog and worked with each staff member to help them produce creative posts. I led a social media campaign for Big Brothers Big Sisters of Butte County to promote its largest fundraiser of the year. Although we had less than one month to plan and implement the campaign, I was able to secure an article in the local newspaper, The Enterprise-Record. I also published an article for the College of Communication and Education's fall semester newsletter.

Jun 2009 - Oct 2009

Marketing Intern


Working closely with a partner, I helped implement a marketing plan for this start-up fitness program. I created a logo, brochure, Facebook page and promotional event, and designed and coordinated the production of T-shirts for the program's staff and participants.





Adobe InDesign

Adobe Dreamweaver

News Writing


After taking a course in copyediting, I began to enjoy editing for AP style, grammar spelling and proper organization.