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Frederic Dumeny

CCO / International Sales Team Builder

Summary

Seasoned executive in the Internet industry, I've been succesfully building, managing & growing sales teams across multiple countries with a strong focus on revenue for the last 10 years.

Since founding my first Internet company more than 20 years ago, I have been involved in every new forms of the Internet

Specialist of the Mobile Internet, Video & Internet Advertising, I successfully launched business across multiple territories, concluded & managed partnerships between content providers, platform suppliers, carriers, brands and medias
I've been building & managing sales teams in the European market for small fast-moving startups as well as for large international companies.

Work History

Executive Director, Southern Europe & North Africa

Ooyala
2013Present

Looking after the combined businesses of Ooyala , Nativ & Videoplaza in Southern Europe (France, Belgium, Spain,Portugal,  Italy, Greece, North Africa, Israel) with the local teams. From strategy & sales to marketing & team management.

Ooyala is a video world leader, providing video technology for the full value chain. From Asset management video player, data-driven tools, adverttising & programmatic solutions

Managing several teams across the territory.

In 3 years : Teams x4, Revenue x6. Target exceeded 9 quarters in a row

P&L owership

Prominent clients signed & managed : M6, Canal Plus, Mediaset, AntenaTres, BFM-TV, Telefonica

Managing Director

Aunia Interactiva
20132016

Together with the local Spanish team, looking after the business development and corporate strategy of Aunia.
100%-Videoplaza-owned Aunia is the first Spanish Video Advertising Private Marketplace for broadcasters and premium publishers.
Aunia provides RTB-based connections with most major Spanish agencies and international demand sources We help our clients to make the most out of their online video inventory

From writing the concept with Spanish Top TVs to making it a reality & now generating more than 10% of the TV's online revenue

General Manager, Continental Europe

Byyd (previously Adfonic)
20102013

Adfonic/Byyd is a mobile advertising buying platform that gives advertisers and agencies access to global mobile web and app inventory through a single buying point via RTB & advanced big-data management.

I've launched and ran Continental Europe business then focus on the French office as a General Manager.
Engaging Agencies & Mobile Publishers in advertising on the network
Hiring & managing the whole French team to provide high revenues to the global business

From zero to more than 4M$, making the region the most profitable for the company

P&L Ownership

Expert, Mobile & Digital markets (non exec)

Eponyme Partners
Sep 2012Present

Eponyme Partners is an independent consulting firm specializing in mergers and acquisitions transactions and is headed by professionals from renowned investment banks

Working on Digital related cases from evaluation stage to business restructuration

Country Manager, France

Nugg.ad
20092010

Predictive behavioral targeting specialist.

Launched Nugg.ad business in France, signed the first 3 significant deals and hired a permanent team

Founder & CEO

Fast-Forward
20092013

Fast Forward is a multi-local European organization. Based on a rich network of local-based collaborators, we are dedicated to help innovative companies to achieve their European development in a timely manner

Some of our projects :

DIGITAL RECOGNITION
Digital Recognition is the on-demand moderation solution provider of choice for Rich Media (image, animation, video) User-Generated Content (UGC), moderating against inappropriate to offensive content, uploaded across internet, mobile, gaming consoles and TV set-top box platforms.

GOOSEBERRY
Gooseberry is an innovative SMS-to-EMAIL platform for Mobile Operators bringing new features, constant improvement and very competitive price for this very commoditized product.

VIDEO DNA
Video DNA is a cutting-edge anti-piracy solution for video coypright owners

Motricity (previously Infospace Mobile)

General Manager France, then Head of Europe
20062009

Motricity allows people everywhere to enjoy the independence and productivity of a Mobile Lifestyle — no matter when or where — through the access, delivery and control of mobile content.
Motricity's value proposition includes Mobile Portal technology, Mobile Search & Storefronts

Secured business and grew existing clients (Revenue x2,5 over 2 years)

Buongiorno

Director of Telco Business, France
20042006

Media partnerships, mobile operators partnership & service supply, business development / new products

Building, marketing & selling new products to telcos.

Signed deals with all 4 French telcos during the 2 years
Grew team from 2 to 6

Business Development Director

AG Interactive (Previously Kiwee/K-Mobile)
20002004

Employee #4 of this mobile-centric start-up vreated by Jean-Baptiste Rudelle (now CEO Criteo)

Kiwee.com has been market pioneer & leader in mobile content.

Build all the B2B business from scratch to 30% of company revenue & 90% profits

Grew team from 1 to 8

Store & Branch Director

Fnac - Fnac Telecom - The Phone House
19981999

Sales teams management

Founder & CEO

InterActive
19951998

First French Internet company (Web Agency)

From the idea to a profitable 10+ employees company

Education

International Business

Sciences Po, Bordeaux
20092014

Law & Politics

Université Michel Montaigne, Bordeaux
20102014

Skills

Team building & management

Successfully created from scratch or grew sales teams across multiple territories for the past 10 years.

Contract negociation & closing skills

Business is all about closing

Market vision & trend watching

For the last 20 years, always allocated time & attention to anticipate trends. From mobile, IOT to new monetization methodologies

Sales & Business Development

Consistently achieved or over-achieved targets with a very much plan, pan execute & evaluate methodology

Digital Advertising & Internet Business Models

More than 10 years experience in Internet business models

Charts

A typical day at work