Uomo Moderno, New York, NY
Won 2014 Hottest Magazine Launch in the US a year after launch and attracted a following of 8,000 event guests within two years.
Performed thorough market research and competitive analysis for international clients to communicate effectively the value proposition of luxury products introduced to the US market.
Created positive brand awareness and boosted lead generation with exponential conversion rates through keyword-based web content, cost-effective videos, engaging social media, and regular segmented email campaigns with A/B testing.
Managing a team of twelve, organized high celebrity events in multiple cities with up to 800 guests.
Set up e-commerce website and optimized sales funnel through detailed analytics, demographic targeting, and remarketing strategies.