Marketing Automation and Email Strategy
- Washington, DC
- [email protected]
• Specializes in creating, optimizing and enhancing the results of digital campaigns in support of marketing, sales and technology organizations
• Expertise and thorough knowledge of the latest marketing automation and analytics platforms, including hands on training and support on marketing programs to varying skill levels
• Actively involved in advertising and business development strategy, utilizing skills in data management and segmentation, and analyzing ongoing campaign performance
• Provides support in marketing, content development and demand generation initiatives, having authored content of email, web, mobile and social media campaigns.
• Insightfully pinpoints and acts upon key data points drawn through analyzing marketing campaigns, resulting in numerous successful digital brand initiatives