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Digital Marketing Coordinator

Certifications

20172019

Inbound Certified

HubSpot Academy

License number: 14F961B63986498A9C9E3DCC84B9B2DC

Work Experience

20162017

Content Coordinator, Freelancer

Pivot Business Consulting - Remote
  • Published, scheduled client’s weekly theme content, and customized bi-weekly newsletters with MailChimp. [Helped/Contributed to] implement changes to improve performance metric, built animated presentations, and simply graphic designs for clients' social media content. Thus, increased post engagements, impressions, clicks, and interactions, along with other responsibilities as assigned. 
  • Monitored day-to-day audience engagement and content reach for multiple social media accounts across Facebook, Twitter, LinkedIn, YouTube plus any other relevant social media channels using social media management platform, Hootsuite. Then determined which marketing campaigns worked best in the past. Highlighted and attempted recreation of those going forward to increase consumers’ call to action (CTA).
  • Prepped monthly and weekly analytic report. Analyzed which lead source was the most effective regarding generating a lead. Ensured targeted consumers were aware of the client's brand at the point of purchase. Kept up-to-date with current digital trends and suggested new ideas, which enhanced the digital strategy.
20132016

Marketing & Sales, Contractor

Evie Client Solutions, LLC - Remote
  • Exceeded contracted client's [Quill.com] sale goals of $190. 00(AOS: Average of Sales) per order processed. Comprehended long-term needs and weekly expectations of products/services. Accommodated to client's consumers' order request.
  • Delivered client’s [Orkin Pest Control] brand awareness by examining customer pest control concerns, advertised solution products using company's website, and successively closed future appointments to convert to sales.
20072012

Administrator | Customer Service Specialist | Social Media 

AME's Uniforms, INC - Fort Lauderdale, FL
  • Coordinated day-to-day Social Media initiatives. Advertised, created, and posted content daily for company’s sister account, Postal Uniform Discounters Facebook account. Developed strategies to improve public engagement to drive action across social media channel.
  • Evaluated various delinquent financial aspects regarding uniforms. Adjusted money received, receipts, and maintained proper financial records plus documentation with QuickBooks Enterprise.
  • Constructed professional letters for various offices regarding delinquent open balances. Followed up with account executives to retain payment status. Collaborated results with management team to assure the company’s plans were successfully implemented and payment was retrieved.

Education

20132015

Internet Marketing Bachelor's of Science, Valedictorian

Full Sail University | Winter Park, FL

Advanced Achievement Award - Nominated by course directors and chosen by my colleagues at the end of our degree program.