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Work History

Digital Editor/web Administrator

YouTube; Twitter; HTML; CSS.
DIGITAL EDITOR/WEB ADMINISTRATOR Organize, track and coordinate projects to ensure output is on-time and ENDORSEMENTS high quality using CMS tools(i.e. Ektron, Convio), Monitoring services(i.e. Sprout Social) & Inbound platforms. Faith was very instrumental in Serve as the point of contact for assigned requests and performs QA of assisting me in re-shaping my assigned work. Deliver innovative web interface solutions. colleagues' thinking relative to embarking upon a new Line of Responsible for understanding, evaluating and providing constructive Business focusing on technology feedback and guidance to fine tune web content requests. solutions inclusive of Social Media. Coordinate with other producers, as well as creative, IA, front end, and Her knowledge and communication content management staff to insure that projects, necessary assets and skills helped educate me in bridgingmaterials are delivered. the gap to push my vision for the EMAIL MARKETING necessity of a social media component set of tools used during Run welcome email programs for small business/non-profits, mid-size a process improvement or enterprise level operations, upwards of 5, 000 addresses. implementation. Coordinate email campaign with site promotions to optimize I have no doubt that Faith will participation including Mail Chimp, Constant Contact or YesMail. continue to be successful because Integrate multi-channel engagement to raise profile and generate she possesses a wealth of knowledge interest. Leverage content for dynamic subject headers. in the areas of social media, https://www.visualcv.com/fdowsm
2014-032014-04

Web Project Manager

San Francisco State University
Web Project Manager(Contract) Pew Charitable Trusts Music & Communications 2008 Edited and optimized content on four institutional websites PewTrusts/PewEnvironment/PewStates/PewHealth into one website. Migrated previously published content from Ektron to SiteCore.
2013-072013-10

Web Administrator

San Francisco State University
Web Administrator(Contract) Edited original content, re-purposed existing content, corporate and product messaging in CMS. Built subject matter expertise as well as edit all content for style, web best practices, and SEO.
2009-112013-02

Tech & Digital Content Editor

San Francisco State University
Tech & Digital Content Editor Created content for publication covering social media and technology trends. Posted compelling headlines, subheaders or photo captions to increase visual appeal by 50%. Used SEO/SEM techniques to maximize traffic and sharing, increasing page views by 20%. https://www.visualcv.com/fdowsm.

Education

MEDIA TRAINING

SOCIAL TOOLS

Google Tools (Analytics, +1, Drive); FinalCut Pro; LinkedIn; Web Development; U Test; CMS (Ektron - Convio); Social Measurement (Hootsuite - Sprout Social); Social Monitors (Salesforce; Vocus; Lithium); Social Marketing (Salsa - NationBuilder); Adobe Creative Suite; Email & Database Management; A/B Testing; WordPress; Podcasts; Facebook; Pinterest; Vine; Instagram; YouTube; Twitter; HTML; CSS.

ENDORSEMENTS

Faith was very instrumental in assisting me in re-shaping my colleagues' thinking relative to embarking upon a new Line of Business focusing on technology solutions inclusive of Social Media. Her knowledge and communication skills helped educate me in bridging the gap to push my vision for the necessity of a social media component set of tools used during a process improvement implementation.

I have no doubt that Faith will continue to be successful because she possesses a wealth of knowledge in the areas of social media, broadband, and having a focus on owner & operating content which are evident based upon her success thus far. 

Vera Holman, IT Consultant, V_LAN Technologies

SOCIAL CURRENCY & INFLUENCE

• 7+ Years experience in driving and measuring sales via digital channel marketing.

• 7+ Years experience in managing content and production for higher traffic websites.

• 6+ Years experience in building and maintaining popular social networking channels.

• 5+ Years experience in leading Social Channel education and training (webinars, podcasts).

COMPETENCIES

  • Social Justice Campaigns
  • Business Research and Competitive Analysis
  • Writing and Editing
  •  Consumer Experience  and Focus Groups

    Education

    San Francisco State University

    Music & Communications 2008