Download PDF

Farrukh Mahboob

Digital Products & Strategy


Business & technology leader with successful track record of delivering high-performance digital products, consulting engagements, and multi-million dollar enterprise sales. A unique blend of skills to transform and accelerate digitization for fast track business growth. Deep experience in building digital products & solutions that leverage disruptive innovation. Execute extreme ownership at all the levels.

Industry expertise: eCommerce, retail, telecom, & high-tech
Education: BS & MS in Electrical Engineering

Work History


Director, Digital Products & Strategy

Staples, Inc.
  • Spearheading product management, and strategy of digital and data products across Staples lines of businesses 
  • Leading a team of product managers, program managers, analysts, product quality assurance leads and data scientists 
  • Industry partnerships and incubation of cutting-edge digital, data and artificial intelligence technologies (machine learning, & vision products)

Product Management & Innovation Lead

Staples, Inc.
  • Built products and platforms for (a) self-service and post-transaction, (b) assisted/AI driven customer engagements, and (c) digitally enabling sales and customer service


  • Recognized as the “Staples Rising Star” over multiple years for making outstanding contribution towards achievement of group objectives
  • Received an award in 2016 for building the first Staples Data Science Product delivering multi-million dollar impact annually

Manager & Team Leader, Management Consulting

Accenture Australia, Canada & the USA
  • Led various consulting engagements as part of the Sales & Customer Service CRM practice in Australia, Canada & the USA
  • Sales process optimization & CRM deployment work stream for Hewlett Packard HP ($200 million Global Sales Transformation program)
  • CRM product selection & deployment of 850 seats call center for Obama Health Care with the State Government of California
  • Sales operations and productivity optimization track for Cox Communications
  • CRM product evaluation and deployment for Greater Toronto Civic Action Alliance
  • Delivered thought leadership and white paper for Multimedia/Charging System for Telstra Australia


  • Received Accenture Hero award in 2013 for delivering high performance to the clients

Regional Sales Manager

Commscope Middle East & Africa Region
  • Managed over $10m annual B2B enterprise sales of high-end technology products & services
  • Successfully established partnerships with original equipment manufacturers (OEM), vendors & re-sellers
  • Delivered multiple break-in sales & recurring business opportunities


  • Received 2010 Sales Rookie of the year award for outstanding sales performance
  • Consecutively exceeded sales targets for the years 2010 & 2011

Key Account Manager

Ericsson Middle East & Canada
  • Started as a fresh Sales Account Executive & progressed to the Key Account Manager position in less than one year
  • Built strong sales pipeline as Account Responsible up to $1 billion
  • Exceeded sales quota through $200 million break-in sales with China Mobile Communications Corporation (14 months on the job)
  • Multi-tasked various roles including price & the proposal manager
  • Developed high caliber team for various hunter & farmer roles
  • Secured broader sales & technical expertise in the Middle East & North American markets


  • Highest performing employee in 2007 & 2008
  • Selected as the key candidate for management planning

Research Assistant

Concordia Institute for Information Systems Engineering, Canada
  • Developed new methods & techniques to improve data accessibility in Mobile Ad-hoc Networks
    Funded by the National Science & Engineering Research Council of Canada (NSERC); Canadian Defense and Foreign Affairs Institute (CDFAI)


  • Two research papers selected for a presentation at the conference in South Korea

Assistant Network Operations Manager

WorldCALL Telecommunications, Sri Lanka
  • Led network management system operations
  • Supervised national teams on fault rectification & network optimization
  • Managed relationship with regulatory bodies on interconnect procedures
  • Reported on business & technical metrics



Executive Data Science

The John Hopkins University, USA
  • Data Science Fundamentals & Application


McGill International Executive Institute, Canada
  • Management Essentials

Masters of Engineering, Electrical

Concordia University, Montreal, Canada
  • Electronics, Communications, Software

Bachelors of Science, Electrical Engineering

University of Engineering & Technology, Pakistan
  • Electrical, Electronics, Software & Communications