Summary

Marketing and Product Management in a wide variety of business applications such as automotive, telecom, services and utilities. High experience to manage services and products to be distributed through Retail Channel and BtoB focused on developing products (services and goods) and new business.

Know how in product development and the broad activities related like:launching, package label development / design, product positioning, market segmentation, distribution and channel strategies and strategic planning.

Education background with an MBA at ESPM and Unicamp and Mackenzie specialization (marketing)

Work History

Work History
Nov 2008 - Mar 2009

Marketing Manager

Day Brasil

Marketing Manager responsible for product positioning, brand positioning and advertising for market segments like: Sign, Building, Plastic Engineer, Tapes and Blankets.

Jan 2007 - Jun 2008

Customer Relationship Manager

Wurth do Brasil Ltda
May 2006 - Dec 2006

Marketing Manager

BOSCH
Oct 2002 - Apr 2006

Group Product Manager / Marketing Manager

CPFL
2002 - 2004

Professor

Instituto Presbiteriano Mackenzie
Jul 1999 - Jun 2001

Product Manager

Claro - Tess
Jan 1989 - Jun 1999

Product Manager / Marketing Analist

Robert Bosch Ltda

Education

Education
2000 - 2002

MBA

Escola Superior de Propaganda e Marketing
1998 - 2000

Pós Graduação

Universidade Presbiteriana Mackenzie
1995 - 1997

Pos Graduação

Unicamp