Farhan Saifullah

  • Rawalpindi ,Pakistan
Farhan Saifullah

Sales and Marketing 

Professional Profile 

Nearly 2 years’ experience in developing and executing marketing strategies with the unique ability to understand the on-going market scenario and customers trends using exceptional marketing communication skills, including:

  •  Strategic planning and strategic leadership.
  • Capable of delivering quick solutions to the marketing challenges.
  •  Extensive work with all sources of media channels.
  •  Result oriented: Ability to achieve target within given time.

Work History

Work History
Aug 2013 - May 2015

Sales & Marketing Manager                                                   Retail industry                   

WM MORRISON'S SUPERMARKET PLC - Chester, UK

Key responsibilities 

  • Responsible for the development of the advertise and media plans for the enhancement of the brand identity
  • Responsible for the management of the resources
  • Done negotiation with the media and clients for the betterment of the deal
  • Prepared the status report and presentations for the better deal and proposals
  • Designed and presented annual marketing programs
  • Strategically restructured sales and marketing operations to optimize performance.
  • Launched an Internet E-catalog marketing product instrumental in generating new revenue channels.

Market Research: Conducting frequent surveys among the customers regarding the requirements of products at present and estimating the requirements in the future. Analyse current market trend and competitor information.

Mar 2013 - Jul 2013

Marketing Trainee                                                                     Retail industry 

WM MORRISON'S SUPERMARKET PLC - NEWCASTLE, UK

Key responsibilities 

  •  Assist in development and management of the company's marketing plans and strategies.
  • Coordinate with the sales department for the implementation and supervision of the marketing plans and procedures.
  • Prepare reports of the biannual sales and present it to the key stakeholders.
  • Copy-writing for product launches including print and online, press releases and sales pitches.
  • Manage the email marketing campaigns for product launches. 

Education

Education
2013 - 2014

M.B.A

University of Chester, UK 

Master in Business Administration  

2012 - 2013

B.A Hons

University of Tees side, UK

Bachelor of Arts in Management with Honors 

2010 - 2012

LEVEL 5  Diploma in Management and Leadership

Charter Management Institute ,UK

 C MI , London UK

Skills

Skills

Business Development 

Investment appraisal, Evaluating market potential, New product presentation 

Sales & cost analysis 

Stock inventory, Effectiveness of a sales force

Strategic Marketing 

Research, Right product mix

Software skills 

SPSS,MS Office,SAP SD, Omega

AFFILIATION 

Charter Management Institute London UK   (C MI)

RESEARCH  

  •  In what way recession has been impacted on level of Customer loyalty?
  •  Role of logo in brand recognition.
  •  Identifying the issues that contribute to the difficulties and challenges of managing multi-site work groups