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EXECUTIVE: Director or Manager

focus on startup and business development

I am looking for new professional challenges in companies of high value that complements my personal and professional goals.


• Management in the commercial, production, financial, and operations areas. • Start-up of Business Units. • Structuring and coordination of heterogeneous and multidisciplinary teams. • Corporate sales of equipment and services. • Formation and training of sales teams, distributors, and agents. • Business analysis and development in the high value-add services segment. • Development and execution of corporate strategies

Work experience

Aug 2004Mar 2009

Managing Director

Leuze electronic Ltda.
•Coordination of the Commercial, Production, Financial, Operations and Marketing areas. •Manage and control operating expenses, assuring the budget and goals achievement •Development and implementation of the business strategy. •Management and control of the Sales team, Agents, and Distributors. •Leveraging of company growth with considerable expansion in the market, which resulted in relevant sales and market share increases. •Enabled the company to receive fiscal incentives for production and exports.
Jan 2003Mar 2004

Outsourcing Director

Avaya Co.
•Responsible for prospecting, developing and selling Outsourced and Managed Services. •Responsible for developing the financial model for Leasing & Leasing-back. •Developed Outsourcing proposals, based on financial feasibility studies. •Developed partnerships with integrators and vendors (IBM, Embratel, Telefonica, EDS, etc.) •Sale of the first partial Outsourcing contract in Brazil.
Feb 2001Jul 2002

Commercial Director

Novabase Consulting
•Responsible for developing business in the Telecommunications market. •Sales and Marketing Coordination for the Telecommunications market, including strategies, pricing, costing, products, distribution, channels, and partnerships. •Responsible for over R$8 Million in business, generating 80 per cent growth during 2001. •Preparation and presentation of technical and commercial proposals before clients, including financial feasibility studies. •Coordination of the sales team and market managers to identify new opportunities. •Sales and coordination of integration projects for CRM, ERP, Business Intelligence (Churn, Revenue Assurance, etc.), Outsourcing, and e-Business.
Aug 1998Jan 2002

Customer Services Manager

Ericsson Telecommunication
•Startup and development of the Customer Services area in Brazil, which is currently responsible for 40 per cent of sales of the company. •Creation and specification of all Professional Services offered in Brazil. •Development and execution of the Marketing Plan for the Customer Services area. •Coordination of sales, publicity, logistics and execution of all services, managing over 100 employees. •Development of a US$10 Million Marketing Plan for the Customer Services area. •Responsible for the sale, execution and management of contracts totaling more than US$16 Million. •Coordination of the Consultancy, Training, Help-Desk, Technical Support, Operations & Maintenance, Installation, Repair Center, Spares Management and Tele-Supervision areas.




Universidade Anhembi Morumbi


Universidade de São Paulo

official speaker


Marketing Communication

Universidade Anhembi Morumbi


Escola de Engenharia Maua

official speaker


Americo Rodota