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Summary

Determined and diligent professional with a Bachelor’s degree in Marketing seeking an opportunity to utilize my talents in a professional setting, utilizing comprehensive knowledge and vast professional experience with a proven record of:

·Leadership - motivated self-starter with strong leadership, teamwork and communication skills

·Multitasking - ability to accept and prioritize multiple tasks and achieve results while displaying a strong work ethic

·Strong communication and presentation skills - experience in public speaking while utilizing PowerPoint and other software applications

Work experience

2019-07

Photographer

United Airlines-United Cargo
PHOTOGRAPHER DIGITAL MARKETING SPECIALIST, Chicago, IL Managing Salesforce Pardot marketing automation campaigns in support of sales efforts, (217) 821-5521 contributing to as much as 250% increase in revenue Specializing in audience segmentation and utilizing technology to deliver personalized erikccooper@gmail.com content, leading to as high as triple-digit increases in marketing engagement rates Expanding marketing program internationally, including language translations, www.erikcooperphoto.com www.linkedin.com/in/erikccooper Chicago, IL 60610 increasing engagement rates to as high as over 50%

Digital Project Manager

CareerBuilder
DIGITAL PROJECT MANAGER-, Chicago, IL In addition to responsibilities under Senior Media Account Manager: Created and Won product promotion contest maintained project plans/timelines, document changes, communicated impact and executed on updated plan Managed implementation of multiple solutions including digital media campaigns, video/photo shoots, and career websites Led company-wide A/B Testing initiative which was rolled out across the company as best practices Advanse| AdMarvel| Adobe CS5 Suite and
2012-012018-02

Senior Media Account Manager

CareerBuilder Media
SENIOR MEDIA ACCOUNT MANAGER, Chicago, IL
2011-012011-05

Strategic Marketing Analyst Intern

CareerBuilder Media
STRATEGIC MARKETING ANALYST INTERN Chicago, IL Used Omniture to capture page views, unique visitors, and other key performance indicators for report updates as well as pulled demographic and key measures reports

Education

B.Sc

University of Illinois at Chicago

References

David Koehler

I took three of David Koehler's classes and found the hands-on approach he uses to be the most beneficial of all the classes I took at UIC.  I worked directly with him several times and he probably knows me the best out of all the professors I had. 

Maricela Zapian

Marci was my Alpha Kappa Psi chapter's advisor.  She was my greatest resource while I was in both the vice president and president roles.  

Fall 2010

On The Daily

Spring 2010

Portfolio

Skills

Exact Target
I used Exact Target at Metromix to create a monthly newsletter that reached over one-thousand subscribers.  I also tracked the results of the newsletter in terms of effectiveness of click through to the Metromix website.  Also, I updated email performance metrics on a monthly basis.  
ComScore
At Metromix, I used ComScore to pull demographic data and key measures reports.  
Omniture
I used Omniture's Site Catalyst at Metromix to monitor and report important metrics across various aspects of all the Metromix affiliate sites.
Adobe CS5 Photoshop, Illustrator, InDesign, Dreamweaver
Have used these programs in various functions over the last two years at UIC.

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