VP, Research & Brand Planning
In charge of the research and strategic brand services within the operational arm of a boutique private equity firm
- Senior member of strategic team that identifies, streamlines, and optimizes existing value within owned & partner companies.
- Build enterprise value by monetizing partner company’s untapped existing assets in new ways, such as products , technology, & customer-base
- Leveraged research to identify market potential, refine company offerings and positioning, and develop new offerings to serve unmet user needs