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Work experience

Work experience
Oct 2010 - Present

Account Executive

Access Communications

Account Executive                                                                                                                                                 October 2012 - current

Assistant Account Executive                                                                                                                 September 2011 - October 2012

Account Coordinator                                                                                                                             October 2010 - September 2011

  • Develop multi-platform communication strategies, programs, and events with long-term goals and PR action plans in support of client objectives. Clients include: Intuit, Cool Planet Energy Systems and Silver Oak/Twomey Cellars
  • Brainstorm and execute savvy marketing and PR campaigns to bring brand awareness and exposure at national and regional events including SXSW, CES and TED
  • Author media alerts, press releases, fact sheets, blog posts, messages, briefing documents, thought leadership bylines and press kits; organize editorial calendars, media lists, and drive proactive and reactive media opportunities
  • Develop creative product and content promotions to pitch; coverage secured in top tier media outlets including The Wall Street Journal, TechCrunch, Forbes, InStyle, and The NewYork Times
  • Identify, initiate and facilitate ongoing relationships with key local and national media contacts
  • Key role in planning and executing Intuit’s highly-integrated launch of GoPayment Point of Sale
  • Responsible for development of press materials and logistics of product launch; coordinatedeight media pre-briefings and demos; secured 16 day-of launch stories, resulting in more than 75million impressions
  • Manage Intuit PR measurement team; produce monthly report dashboards to identify coverage drivers, tone, impressions and other data to highlight key success metrics of the month or of a launch
  • Promote client products, services and events as manager of social channels
  • Doubled Cool Planet’s Twitter following in two months and increased Facebook likes by 60%
Aug 2009 - Oct 2010


The Webster Group

  • Managed and provided marketing and logistical support for conferences, galas, meetings and events ranging in size from 10- 5,000 people for a wide scope of corporate, non-profit and governmental clients, including the American Bar Association, Department of Transportation, American Red Cross, and the Global Business Coalition
  • Marketing responsibilities included fundraising and development, managing guest lists and seating arrangements, creating sponsorship benefits and packages, and handling event media relations
  • Production responsibilities included budgeting, adhering to project timeline, gathering and evaluating vendor RFP’s, reviewing contracts, creating detailed schedules, handling of speakers and entertainment, managing on-site logistics, and serving as main point of contact
  • Administrative duties included coordination and management of account team, arranging senior staff schedules and travel needs, and handling all TWG social media on various outlets 
May 2009 - Aug 2009

Meeting and Events Intern

Americans for the Arts

  • Assisted in the planning of Annual Convention, Sundance Arts Roundtable, and National Arts Marketing Conference
  • Responsibilities included working with Seattle Tourism to plan on-site activities, coordinating with vendors, donors and AFTA members, and creating all signage for Convention
  • Handled administrative tasks, including filing, telephone reception, data entry, scheduling and budgeting


Sep 2005 - May 2009

Bachelors of Science

Boston University