- Springfield, MO
- [email protected]
Gather and synthesize research relating to digital issues and trends to inform strategic directions for various clients nationwide
Create consumer-facing Amazon content
Complete competitive media assessments regarding retail and social channels
Provide strategy team support across offices
Conducted competitive analyses and detailed research to inform larger brand decisions for the City of Tillamook and Anchor Brewing Co.
Recorded decisions made in weekly Columbia Sportswear status meetings for team reference.
Acted as a production assistant for photo and video shoots.
Handled production and mailing of Golden Stanley promotional materials.
Facilitated production of 46 different Columbia Sportswear mechanicals.
Assumed a proactive role in general office management.
Created the opera's monthly e-newsletter, sent to 900 area patrons.
Attended all opera events in an official capacity to take tickets and answer patron questions.
Collaborated with office staff to envision future endeavors and how to make them a successful reality.
Wrote and distributed press releases for all major productions and events.
Judges presented the team with a Best Business Ingenuity Idea Award for a proposed revamp of the Independent Beauty Consultant toolkit.
Took part in creating a fully-integrated $10 million ad campaign for Mary Kay Cosmetics for submission to the American Advertising Federation’s 2014 National Student Advertising Competition.
Performed nationwide target audience research of women ages 18 to 25.
Saw Drury’s campaign book through from start to finish, developing a cohesive tone while checking for clarity and technical correctness.
Co-authored campaign pitch script.
Served as presentation alternate and coach.
Translated employee manuals from English into Spanish for the company's newly-hired Hispanic workers.
Attended meetings and dental appointments to facilitate communication between the speakers of the two languages.
Processed and filed ticket orders for Drury theatre patrons.
Ushered patrons to seats prior to showtime.
Graduated cum laude.
Activities and organizations included Drury Singers, Concert Choir, Lambda Pi Eta Communication and Alpha Delta Sigma Communication Honor Societies, Alpha Lambda Delta Freshman Honor Society, Humanities Society blogging, Student-Directed One-Act Plays, KDRU Radio, and VidCon competition staffing.
2014 recipient of Communication Department's Ron Schie Award, given for spirit and enjoyment of life.