Skills

Skills

Hoot Suite

Adobe InDesign

Blog

Two personal blogs on WordPress   www.rallytocali.wordpress.com www.fromgardenstatetogoldenstate.wordpress.com

Social Media Marketing

Facebook, Twitter, Foursquare, Pinterest

Adobe Photoshop

Microsoft Office

Writing

Work History

Work History
Dec 2012 - Present

Display and Collateral Material Coordinator

National University
  • Developed content for Student Guide to be distributed to all newly enrolled students.
  • Responsible for ensuring that all National University Centers are following National University guidelines for visual layout, branding, and materials.
  • Responsible for confirming that the Visual Merchandising specifications and templates are followed, up to date, and that collaterals are refreshed, stocked and displayed timely and accurately.
  • Responsible to develop and provide recommendations and concepts for improvement in collateral use and oversees the implementation of such concepts.
  • Responsible for communication between Regional Operations staff and National University System Marketing and Communications to recommend new marketing merchandise as well as implementation of plans for use of materials.
  • Responsible for coordination with center leadership to ensure they have all outreach materials and functional knowledge regarding outreach best practices to ensure optimum event results. Ensures that all materials available at the point of student contact, and/or provided for student dissemination are appropriate and approved before dissemination.
  • Manages the National University logo items Center's use for events to ensure they are up to date, current and in stock.
Jan 2014 - Present

Director, Social Media Marketing

SocialPlasty

  • Manage social media marketing campaigns for multiple social media networks including Facebook, Twitter, LinkedIn and Google+ for multiple companies
  • Developed and managed benchmarks using social media analytics and increased company’s likes by 10% and engagement by 25%
  • Innovate new content and marketing strategies to continue in engage customers and increase brand awareness
Nov 2011 - Dec 2012

Adminstrative Assistant to the Faculty

National University
  • Head of facilitating and marketing the “Social Media for Entrepreneurs” Workshop for the Center of Entrepreneurs working directly with the Chair of Marketing and Management
  • In charge of recruiting and hiring part-time adjunct faculty for the School of Business and Management by marketing our school and working closely with Human Resources and Academics
  • Support and provide administrative assistance to faculty with online course contracts including their payment requests working closely with payroll and finance department
  • Main contact and coordinator for the international business trip to Brazil and which includes but is not limited to; a direct liaison for students, collecting payments, and rooming and itinerary responsibilities.
  • Assist with yearly School of Business and Management budget including attending planning and projections meetings with the Dean and Chairs
  • Proof-read and review associate and assistant professor’s academic reviews and papers
Dec 2010 - Nov 2011

Manager

Salon Radius
  • Promoted from Guest Service coordinator to Manager
  • Assisted in establishing the company from the ground up which includes but is not limited to; applying for an establishment license, founding a payroll system, designing company menu and mission statement
  • Responsible for all front desk employees and stylists
  • Manage and ensure that all clients receive our highly reputable customer service
  • Coordinate events and marketing of company to create a brand
Jun 2009 - Sep 2010

Manager

Red Sails Salon
  • Oversaw 10+ stylists to help meet their retail and service goals
  • Organized monthly goals and meetings which prompted sales and created a team
  • Collaborated with the owner to create the “tools” the team needed to reach the goals which raised retail sales from 2% to 7%
  • Handle all customer service issues to ensure that each client received an experience that was reflective of the salon’s high standards
  • Wrote and established an employee and salon handbook
  • Helped in transitioning all employees from commission to an hourly rate which included one on one meetings and evaluating pay history to write a plan
Aug 2008 - May 2009

Crisis Counselor

Rape and Domestic Violence Information Center

Assisted with 24-hour crisis hotline, taking victims into protective shelter and counseling rape victims

Education

Education
May 2012 - Apr 2014

Masters of Business Administration

National University
Aug 2005 - May 2009

Bachelor of Science

West Virginia University