Apr 2013 - Present
2005 - Present
Editor in Chief - Avto magazin
Adria Media Ljubljana
Chief Editor of the oldest, biggest, most read and most trusted car magazine in Slovenia.
2007 - Apr 2013
Editorial Director / Publisher
Responsible publisher for men's magazines at AML: Avto magazin, Playboy, Men's Health and Connect, their websites as well as for bussines development and introduction of new titles, including digital projects.
2001 - 2007
Editor in Chief / Connect
Adria Media Ljubljana
Started and developed Connect as print&online title and the succesfilly trasformed it into digital-only title.
1991 - 2001
journalist / editor / layouter / TV presenter
AM Ljubljana, Burda, Motomedia, TV Slovenia, Kanal A and others
- Executive editor of Grand Prix Magazine
- Automotive journalist at Avto magazin
- Co-host of automotive tv show "Avtovizija" on Kanal A
- Worked for marketing agency Prestige (video production, dtp, design, copywritnig)
- Journalist and commentator in sports redaction of national TV - TV Slovenija (including live news and commentary)
- Journalist in automotive department of "Profit" newspaper
- Automotive journalist in "Avto+sport" magazine
Some and obviously enough, including FIPP Magazine Management Certificate
Experienced at time-critical problem solving
Interviewing and selecting staff
Full budgetary control
Staff management and motivation
Experienced “hands-on” manager with good business awareness
Excellent interpersonal and presentational skillsAttending and presenting at industry specific seminars
Windows XP, MAC OS, Office and DTP software power user with extensive experience
Accomplished racing and test driver
High level of mobile communications competence and industry knowledgeHigh level of automotive competence and industry knowledgeAbility to work as part of a team and alone as requiredAbility and willingness to travel at short notice.
After being born and spending young years, including primary school, in a smaller town Novo mesto in Slovenia, I have moved to capital Ljubljana to attend first secondary school and then university.
As I have always had a big and ever growing interest in cars, I found myself a position at one of the biggest Slovenian motoring magazines right after starting university (University of Ljubljana, first Mathematics and then I switched to Journalism). Soon thereafter I began working for Slovenian national television, first as a journalist covering motorsport and later on being qualified as a news anchor.
During that time I met the publisher of motorsport magazine and started working there also, gradually switching from TV to print media. After leaving the job at TV, I remained managing editor of Grand Prix magazine and also started working for ad-agency - from design to copywriting.
I remained in basically same company until now (although it has gone through many changes and owners), first becoming Chief editor of Connect magazine (IT), then Avto magazin (automotive), being promoted to publisher, digital medaia & men's magazines (while remaining Chief editor of Avto magazin) and now developing all of AML Bussines Media, Content Marketing and some digital projects.