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Summary

David Sym-Smith, is a Venture Partnerand Executive in Residence at Mobility Ventures.David is a 20+year wireless industry veteran andhas a solid record of building multimillion dollar operations from scratch along with profitable exits.

David has served as senior executive of global corporations as well as a several startups. He has a proven record of success in launching new markets, starting new business groups, building sales channels, introducing new products and services, winning market share and exceeding revenue and sales goals.

Prior to joining Mobility Ventures, David served as the Chief Marketing Officer of Tele Atlas. David managed global marketing, strategic planning, and product development for this leading global provider of digital maps and other dynamic content.Company doubled in size and was sold to Tom Tom for over $3 Billion.Previously David served as the SVP of Marketing and Business Development at InnoPath, where hemanaged global marketing, product development and business development for InnoPath the industry leader in over-the-air (OTA) software updates and mobile device management (MDM) solutions. Increasing market share to 70% and revenue by more than 100%. David also helped launch Command Audio Corporation as Vice President of Marketing and Sales, successfully leading the company from beta to launch to spin-off - growing the company from 20 to over 100 people with over $80M in funding from Tier 1 VC's and strategic investors. (The company was partially acquired by iBiquity).

David was a member of the founding core management team of Aerial Communications, serving as Regional President; he helped grow the organization from a wireless telecom start-up from early pre-launch phase, to a large entity with a $1.1 billion market cap within one year and was sold thereafter for more than $3.0 billion to VoiceStream / T-Mobile.At Sprint Spectrum he led Marketing and Product Development in launching the first PCS network in the country and first GSM network in the Americas.Helping build a startup into an 800-employee, $150M revenue business in only the second year of service.Exited with Sprint PCS’s purchase of operating control

David has also held senior management positions at CellularOne/AT&T, GTE, St. Gobain (France) and The Hay Group.

Custom

- Multiple winner Aerial’s “Circle of Excellence” annual award - Top sales market / top distribution channels, qualified for GTE’s “ CIRCLE 100” award for four consecutive years.

- Awarded the Personal Communications Industry Association (PCIA) Distinguished Citizen Award for creating and participating in the innovative “Life Reach” program

- Creator: GTE “Hostage Phone”, Mobile ATM Machine, Mobile Claims Processing (Insurance).Extensive work in wireless e-commerce (electronic purse, wireless vending), WLAN, over-the-air (OTA) mobile device management, mobile media and content delivery, Location-Based Services (LBS).

Work History

2009Present

Venture Partner

Mobility Ventures

Mobility Ventures is a venture capital and advisory services firm, focusing on emerging companies in Wireless, Digital Media, Mobile Marketing, Location Based Services, Mobile Commerce, Mobile Health and Telecommunications industries.

Mobility Ventures is also an advisory firm that works with companies to transform strategy into reality.We help companies develop market strategies, enter new markets, defend existing ones, improve performance and profitably invest resources.

20082010

CEO

DBS Consulting

Strategic consultant and interim executive work in start-ups and emerging businesses. Advise early stage companies in building long-term defensible business positions, compelling business models, fund raising and efficient go-to-market strategies. Evaluate and perform due diligence for leading venture capital organizationsAuthority on the global wireless market - customer requirements, technology trends, Location Based Services (LBS), and new product and service introduction.Proven track record identifying, developing, and launching best-in-class products and services.

20062008

Chief Marketing Officer

Tele Atlas

Managing global marketing, strategic planning and product development for Tele Atlas, a leading global provider of digital maps and dynamic content that power the world’s most essential navigation, GPS and location-based services (LBS).- Manage all global marketing efforts including market research and positioning, company branding and visual identity, forecasting and budgeting, public relations, and pricing.- Restructured and implemented global strategic planning process and organization increasing value and driving strategic direction for company- Targeted and developed key global partnerships and alliances to expand product and service offerings.- Responsibility for defining, creating and executing the Tele Atlas strategy for the wireless sector- Managed global product strategy, roadmap, and execution plan. Implemented first global product life cycle plan and organization structure. Defined worldwide pricing strategy.- Company doubled in size and was acquired by Tom Tom

20042006

SVP Marketing & New Business Development

Managing global marketing, business and product development for InnoPath, the industry leader in incremental updates and over-the-air (OTA) mobile device management (MDM) solutions.

- Implemented a total marketing communications program that included a new company branding and visual identity, pricing, public relations, Internet and positioning strategy for company.

- Direct new business development, sales/licensing of enabling tools, technologies and patents.

- Responsible for setting market and company direction, own the strategic roadmap.

- Instrumental in increasing market share to 80% and revenue by more than 100%.

- Recognized as one of the “Red Herring Top 100” companies for 2005.

- Report directly to CEO. Full P&L responsibility.

20032004

President

Independent Consultant

Founder of an international consulting service aiding wireless carriers and service providers on content delivery, distribution and marketing strategies.  Authority on the global wireless market -- customer requirements, distribution, technology trends, and new product and service introduction.

Consultant to top executives at wireless and media companies. Select clients included: Voice Web (enabling technology that extends web services standards to mobile devices), Burson-Marsteller (Telecom PR), Telephia (helped launch new distribution tracking service), as well as several wireless carriers.

20002002

VP Sales and Marketing

Managed global sales and marketing for this high tech start-up, providing on-demand interactive content delivery technologies to: content providers, service providers and consumer electronics manufacturers.

- Successfully led company from beta to launch to spin-off - growing the company from 20 to over 100 people with over $80M in funding from Tier 1 VC's.

- Developed and implemented a total marketing communications program including advertising, distribution, merchandising, pricing, Internet and positioning strategy for company.

- Launched the first media-on-demand service in Denver and Phoenix, expanding to US and EMEA.

 - Built global sales team, secured national retail distribution, opened multiple company-owned stores.

- Directed new business development, product strategy, licensing of IP and of enabling technologies.

- Full P&L stewardship, direct report to CEO & Founder.

19961999

Region President

- Successfully developed and implemented a sales, distribution, marketing, merchandising, pricing and promotion strategy for Aerial’s PCS service launches in Tampa and Orlando markets.

- Secured 175 retail locations and opened 18 Aerial company-owned stores within the first six months.

- Grew organization from zero to over 200 within the first year. Full P&L responsibility.

- Achieved 140% of operational objectives in the first year.

- Helped shape the Aerial strategy as a member of the Senior Executive Team.

19951996

Director Marketing & New Business Development

- Developed and executed an innovative marketing strategy for the first PCS network in the country. Service launch in the greater Washington / Baltimore markets.

- Conceived and implemented a total marketing and communications program that included market research and positioning, a new company branding and visual identity, channel strategy and merchandising, forecasting and budgeting, public relations, and pricing.

- Led the development of a new customer proposition which changed customer usage patterns and that contributed to winning the J.D.Power & Associates customer satisfaction award in its second year.

- Responsible for product strategy and development, service definition, and equipment contracts.

- Results showed Sprint PCS as one of the fastest growing wireless providers. Significantly exceeded all sales, revenue, and customer acceptance and satisfaction goals.

Education

MBA

Pennsylvania State University - Smeal
 Founded a Marketing Consulting firm for the University, secured some 15 clients in first year.