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Elected Office

Village President (Mayor)

Villlage of Vermontville, village president from 2004 to 2010.  During this time, the village received over two million dollars in grants to improve the infrastructure of the village.  Included in the grant was the redevelopment of the downtown business district, Facade grant program, Infrastructure Capacity Enhancement (ICE) adding new watermains to the village.  Website:


I am a high impact executive versed in using advanced and innovative problem solving skills to build collaborative organizations among diverse stakeholder interests. My unflappable good nature, coupled with excellent interpersonal skills and reliability, has enabled me to build community and trust, winning the confidence of those around me. I am seen as an energetic presenter and public speaker commanding respect and buy-in from audiences of all types.

I've worked at all levels of association management, from field staff to CEO. As a result, I've become proficient in the following areas, Budget & Finance, Board & Volunteer Management, HR Issues and Regulations, Public Relations & Marketing, Education & Professional Certification programs.

Specialties: Budget/Finance, Non-profit Governance, Planning and Goal Setting, Lobbying, Meeting Planning, Staff and Volunteer motivational methods.

Work experience

Feb 2013Present

Interim Director of Special Projects (Pro Bono)

Michigan Society of Association Executives

Assisting with special projects for the organization representing Michigan's nonprofit trade/professional associations. 

Current Projects include:

  • Developing and coordinating marketing activities surrounding the Executive Development program "Make Your Mark"(tm).
  • Facilitating and coordinating activities surrounding the Executive (Leadership) Forum Task Force.  Including development of topics, speakers and theme.
  • Coordinating activities involving MSAE's Legislative Action Day in Washington, DC.
  • Promotion of MSAE's CEO Circles.
May 2012Nov 2012

Political Candidate

Kelsey 4 Commissioner

Candidate for the elected office of Eaton County Commissioner, striving to unseat a three-term incumbent.  Responsibilities included Marketing, Fundraising, Budgeting and Day-to-Day Campaign activities.  Although not successful in winning this election I polled more votes during my campaign than the previous three challengers against this incumbent.

Sep 2004Dec 2011


Kelsey Consulting and Management Group, LLC

Owner of a consulting company outsourcing professional association management duties. 


Work closely with clients in matters of board governance, administrative management, strategic planning, membership development & communications, legislative affairs, fundraising and PAC.


  • Conceptualized and developed strategic business plans for clients, identifying strengths, weaknesses, competitive market intelligence and generated recommendations to meet organizational goals.
  • Proficient in planning and implementing membership recruitment and retention campaigns.  Work with clients to develop member to member recruitment initatives.
  • Experienced in print and online communications.    Instituted critical membership communications for clients including: Website, membership directories, legislative alerts and member magazines/newsletters.  Knowledgeable in how to utilize Social Media to convey and enhance and organizations message and image. 
Jul 1997Sep 2004

Executive Director

Central Michigan Chapter - Associated Builders and Contractors

Chief Staff Officer of a National Chapter Trade Association covering a ten county territory and over 150 commercial construction contractors.

Responsibilities Included:

Staff management, Financial management, Budget development, Membership recruitment, Education Administration, Public Relations & Marketing, Brand Management, Fundraising chapter activities and PAC, Legislative work with local and county governments, Program Management, Volunteer Management and Facility management.


  • Increased chapter retention from high 70% to 96% within two years.
  • Developed membership recruitment programs and trained volunteers in recruitment methods increasing membership by an annual average of 5%
  • Spearheaded chapter financial recording from a modified cash basis to full accrual method, which benefited budgeting and financial allocation process.
  • Increased the availability of management level training programs within the chapter as well as supervising the chapters apprentice training program activities.
  • Worked closely with local, state and federal elected officials to communicate the mission and values of this associations membership.
  • Developed public relations & media campaign with membership, by hiring a local public relations firm, training key leaders in crisis communications and overseeing the development and implementaion of a television advertising campaign.
Mar 1995Jan 1997


Michigan Home Health Association

CEO of a statewide trade association with an annual operating budget of $400,000 representing over 400 corporate members.In this position I was responsible for the day to day operation of the association including: supervision of professional staff, preparing, implementing and monitoring the annual budget and finances, working with committees, disseminating all communications as well as serving as the chief advocate and spokesperson before regulatory agencies, legislative bodies and state/national organizations.

  • Led the integration efforts to merge two health care organizations into one with a combined annual budget of over $500,000.Initiated and developed the redesign and restructuring of this new organization to best represent the members.

  • Revamped and updated out of date personnel policies and rewrote employee job descriptions to reflect work performed by staff.

  • Implemented the following changes: upgraded office computers and information processing, coordinated the search and selection of a new lobbying firm and established an investment policy for the association, including a process for the selection of an investment firm
Jul 1987Mar 1995

Director of Member Programs

International Hearing Society
  • Responsible for the development of membership recruitment and retention programs. Researched, negotiated and implemented all membership service programs designed to retain members and produce non-dues revenue.Supervised the collection of annual dues, the production of the annual membership directory.
  • Implemented an on-going membership campaign, including the redesign of marketing materials and processes for recruiting new members. Revised and revamped the application to sit for the National Competency Examination.Simplified the recertification process by eliminating unnecessary barriers.
  • Initiated and designed the office computer system, including the selection of member database and general ledger system.
  • Recovered $300,000 of escrowed association assets from a previous insurer.
  • Facilitated the outsourcing of the association’s magazine which freed-up revenues decreased costs and allowed staff to work on other association projects.
  • Assisted in the planning and on-site supervision of the annual convention with an average attendance of 2000+ people with a 140-booth trade show
Jul 1987Mar 1995


National Board for Certification in Hearing Instrument Sciences
  • Managed the day-to-day operation of a national certification organization.Served as liaison with officers, board and certificants.  Developed annual budget, prepared and presented financial reports.
  • Promoted and marketed this certification to the hearing health profession.
  • Increased annual revenues for NBC-HIS from $40,000 in 1987 to over $300,000 in 1995.Number of Certificants increased also from less than 800 to over 2,000 in this same period.
  • Drafted and distributed Request for Proposals to testing services to handle national competency examination.
  • Key staff person and liaison for certification organization to national accreditation boards 


Sep 2009Apr 2012

Masters In Public Administration

Western Michigan University

Graduate of the Master in Public Administration program with the degree conferred in April 2012. 

Classes Competed:

  • Non-Profit Governance
  • Performance Measurement using IT Technology
  • Financial Management and Accounting for Non-Profits
  • History and Foundations of Public Administration
  • Fundraising for Non-Profit Organizations
  • Grant Writing for Non-Profit Organizations
  • Promoting/Marketing Non-Profit Organizations
  • Political and Economic Environment of Public Administration
  • Quantitative Data Analysis
  • Analytic Methods
  • Organizational Theory and Behavior
  • Project Paper "Comparative Analysis of Nonprofit Governance Models - Policy Governance versus Knowledge Governance."
Jun 1991Jun 1996

Certificate in Association Management

US Chamber-Institute for Organizational Management

 Six year course of study in association management consisting of independent study capped with one week in class sessions at Notre Dame University.  Institute is sponsored by the United States Chamber of Commerce.

Courses studied include:

Year One:

  • Associations an Overview
  • Group Analysis
  • Association Law
  • Marketing for Associations
  • Time Management
  • Government Relations
  • Development & Management of Volunteers
  • Interpersonal communications

Year Two:

  • Staff Development & Administration
  • Interpersonal & Organizational Communications
  • Anti-Trust
  • Budgeting & Cash Flow for Associations
  • Addressing Diversity
  • Effective Presentation Skills
  • Government Relations
  • Non-Dues Income
  • Team Building

Year Three:

  • Management Skills
  • Transformational Communications
  • Volunteer-Staff Relationships
  • Managerial Planning
  • Applied Decision Making
  • Public Relations for Association

Year Four:

  • Interpersonal Power Relations
  • Ethics for the Executive and Organization
  • Gender & Communication Style
  • Information Collection for Decision Making
  • Strategic Planning
  • Microeconomy Performance & Policy
  • Personnel & Employment Law
  • Art of Successful Association Leadership
  • Managing the Top of Your Desk

Year Five:

  • Macroeconomy
  • Rights & Duties in Society
  • Group Motivation
  • Employee Fringe Benefits in Non-Profits
  • Effective Listening Skills
  • Managing for Excellence
  • Power & Influence in Groups
  • Contemporary Management
  • Conflict Management

Year Six:

  • Changing the Organization
  • Organizing Power Structures
  • Art of Negotiation
  • Executive Role and Position
  • Advanced Legal Issues
  • Making Technology Selections for your Organization
Sep 1968May 1972

Bachelor of Arts

Olivet College

Graduated from Olivet College with certification in Secondary Education.  Dual major of History/Political Science.

Writing Examples


Policy Development and Standard Operating Procedures
Authored a variety of policies for nonprofit associations, including: Investment, personnel, cash management,  
Strategic and Mission Planning
Developed and instituted strategic planning initatives for Organizations I represented.  Executed long-range and short term goals and strategies to insure successful implementation of the strategic plan.
Chief Executive Officer of Three nonprofit organizations.  Worked with volunteers in development of leadership skills and volunteer governance.

Credentials & Certificates


Aug 1994Dec 2014

Certified Association Executive

American Society of Association Executives