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Doug Jeffery

Enterprise Architect & Technology Strategist


Leader – I lead by example, influencing and inspiring others through the work I do. I am at my best delivering real change and running high-performing teams

Futurist – I am keenly interested in technical trends and keep up with current thinking on technology holistically and architecture, innovation, big data and data science specifically

Innovator – I have a track record of using technology for transformation and business advantage; also these innovations have stood the test of time and continue to deliver value today

Strategist – I have a rare set of skills in my ability to start with the big picture and business outcomes in mind, to articulate and communicate the vision and to find the best path to delivery. In the real world this means I can lead initiatives that have strategic goals but need to add value quickly

Work experience

Jan 2015Mar 2016

Head of Enterprise Architecture


Responsible for the enterprise architecture team, global architecture practice, and driving business growth and transformation through technology strategy

Win: Architecture principles embedded with DevOps delivery teams to drive simplification and improved time to value

Win: Definition of future state data architecture to support dunnhumby science services and initiation of a program of work to deliver this change

Jul 2014Dec 2014

Enterprise Architect


Responsible for future state enterprise architecture and technology strategy

Win: Delivery of first dunnhumby technology strategy and use of this to drive investment decisions

Win: Creation and adoption of Hadoop and Distributed Computing road map

Sep 2011Jun 2014

Lead Architect for Customer Engagement Capability


Dual role responsible for emerging architecture and innovation for Personalisation and architecture consolidation across the existing Comms & Media estate

Win: Delivery of Personalisation on a new tech stack, including real-time cloud-based services

Win: Creation of future state vision for dunnhumby customer engagement capability and iterative roadmap for delivery

Mar 2004Aug 2011

Global Data Architect


Responsible for the end-to-end architecture for data receipt, processing, publishing and consumption

Win: Created first standard version of the dunnhumby customer data model

Win: Created the first dunnhumby standard data platform to enable scalable global expansion (3 clients to 30+ clients over 2 years

Mar 1992Feb 2004



dunnhumby start-up phase, responsible for anything and everything technical! Ran both development and data teams, lots of hands on coding and assembly of solutions

Win: Built our own ETL tools to enable data management

Win: Built our own campaign and targeting tools

Win: Productionisation of early big data and analytics systems

Sep 1990Feb 1992

Software Developer

IBM Global Services

Responsible for development as part of UK government and military projects, including graphical command and control and RF monitoring and jamming systems.




University of Oxford


Oct 2015Present

TOGAF 9.1 Level 2

The Open Group