Yield Management / Sr. Account Manager
Playhaven offers tools for mobile developers to manage payer acquisition, engagement, and monetization. Acquired by Science Inc in September 2014, then RockYou in May 2015.
- Responsible for strategy of network wide daily yield management and revenue generation (20k+ publishers)
- Analyzed high level network KPI’s and trends daily
- Led user acquisition and monetization strategies for advertisers and publishers
- Tech liaison for internal dev team in on-boarding new partners and troubleshooting new products