Internet Marketing Specialist
- Create A/B or multivariate tests to improve conversion
- Capture web analytics with Google Analytics, Yandex Metrica, Hotjar
- Prototype landing pages with Balsamiq Mockups
- Develop PPC campaigns with Google, Bing, Yandex, etc.
- Grow business presence across Twitter, Facebook, and YouTube.
- Create email campaigns and testing of outbound campaigns
- Do article outreach through various platforms and channels
- Manage SEO activities (link building, keyword and content strategy)
- Experience with Google Tag Manager