Golf, Classic Car Restoration
Golf, Classic Car Restoration
Lead an organization in the visioning of a marketing strategy and execution of an aggressive marketing plan. Collaborate with passionate people, build consensus to foster growth and success
As Vice President of Marketing Denny develops, manages, and implements all marketing efforts firm-wide on a national level. Denny directs the organization in the visioning of a marketing strategy and execution of an aggressive marketing plan. Denny plans & manages all marketing activities in conjunction with facilitation.He also, cultivate & steward firm principals, department heads in effective marketing communications, business partnership development, collaboration, team building and mentoring. Identify benchmarks for firm performance & evaluation of annual performance goals.
2009 Wichita American Marketing Association Marketer of the Year Architecture, Real Estate, Construction Industry Winner
2010 Wichita Business Journal "40 under 40" recipient
Report directly to the President. Develop, manage, and implement marketing efforts firm-wide across North America. Plan and market new products. Plan & direct all daily marketing activities. Develop marketing plans and strategy for existing strategic partnerships to drive significant revenue growth. Develop new business partner relationships that generate increased revenue. Business partners include: Comdata, National Federation of Independent Business and others.
• Implemented marketing automation generating 25 warm leads per day to sales team
• Increased web inquiries by 137% in 2012
• Achieved 68% of annual revenue goals in 5 month period.
• Generated 31% year-over-year growth (YTD 2012) in new sales revenue.
• Oversee management of marketing budgets in excess of $500,000.
• Average 12 new strategic partnerships annually.
Specialties include: Strategic Marketing and Planning, Collaboration and Consensus Building and Opportunity Analysis. 2009 Wichita American Marketing Association Marketer of the Year - Architecture, Real Estate, Construction Industry Winner. 2010 Wichita Business Journal "40 under 40" recipient
As a founding member of the Wichita Chapter I served as Vice Chair, President-Elect, President and now sit on the board as immediate Past President. Since our inception I have worked alongside the other board members to promote and develop the new chapter, develop and host monthly educational meetings, special events, and member only events. As President-Elect I attended the Presidents Leadership Symposium (PLS) at the National Chapter Headquarters in Alexandria, VA and co-developed and lead the first board retreat for the chapter along with the incoming president-elect.
Managed and coordinated all daily marketing activities including proposal production, advertising and public relations. Collaborated with firm principals and department heads to identify the firm’s target markets. Presented monthly marketing report at all-staff meetings Established and maintained customer relationships. Responded to all RFP's and RFQ's. Developed materials for presentations, interviews, and trade conventions.