Dipali Mehta

Specially invited by Department Chair to lecture undergraduate courses in Mathematics and Computer Science, in recognition of excellent performance as former student

• Optimized marketing campaigns using statistical modeling and predictive analysis
• Redesigned different pages on the websites to better target market areas
• Identified Logo and other designs for websites and other products
• Designed and created videos on the website
• Generate and analyze reports using Google Analytics to better target desired market segments
• Optimize marketing campaigns using statistical modeling and predictive analysis
• Research, analyze and improve marketing strategy, Search Engine Optimization campaign for websites

• Client Names: UT Dallas, Savmour Energy 

• Promoted integration projects of disparate products to improve overall operational efficiencies
• Assisted in managing ad-hoc and bulk requests for early system migrations to the new system.
• Led research with business and development teams and designed workflow for integration projects
• Oversaw business unit capex of $12 million, reconciled with budget plans, investigated variances
• Initiated and managed the campaign for online media, including internal corporate newsletters
• Designed competitive analysis database using MS Access to understand customer requirements and SWOT
• Generated new revenue stream by persuading customers to adopt web analytics
• Pioneered and led effort to train customers using video training, increasing customer satisfaction
• Redesigned and coded layouts of existing intranet documents from MS Excel to HTML & JavaScript
• Presented highly acclaimed pre-trip planning application concept to top-level corporate executives

A world leader in the travel marketplace, Sabre Holdings merchandises and retails travel products and provides distribution and technology solutions for the travel industry. Sabre supports travelers, travel agents, corporations and travel suppliers around the world through its three companies Travelocity, Sabre Travel Network and Sabre Airline Solutions.

Project:       Data Analysis

·Assisted correlation of corporate profits with patent data by analyzing data relationships

·Researched LexisNexis and Mergers & Acquisitions databases to obtain relevant data

·Provided management consulting services to Accor NA in live consulting project

·Provided business solution to decrease training cost through electronic deployment

• Assisted the designing team in creating retail websites and improving reliance homepage designs using Flash

• Created wireframes and UI in Dreamweaver,  improving design and increasing client understanding
• Acted as intermediary between users from numerous business units and development team
• Ensured detailed documentation of business specifications and translation into system requirements
• Developed, executed and documented test scenarios to improve QA for software and websites

The Reliance Group is India's largest private sector enterprise, with businesses in the energy and materials value chain and annual revenues in excess of US$ 34 billion. It ranks among the world's Top 200 companies in terms of Profits.

Reliance enjoys global leadership in its businesses, being the largest polyester yarn and fibre producer in the world and among the top five to ten producers in the world in major petrochemical products.The Group exports products in excess of $20 billion to 108 countries.