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Diane Dawkins

Marketing and Advertising Professional

Work experience

20032015

Senior Marketing Manager, Brand and Advertising

SeaWorld Parks and Entertainment
Unique and diversified skill set comprised of marketing, brand management, and advertising in the entertainment/guest service industry. Experience managing marketing budgets. Broad-based background providing creative execution to elevate brands using television, radio, out of home, digital, web and social platforms. Experience leading cross-functional teams to complete results-generating projects on time and within budgets.
19982003

Promotions Manager

Busch Entertainment
Responsible for all aspects of creative management/development for promotional campaigns with retail partners as well as in-park collateral and signage.
19951998

Account Coordinator

Busch Creative Services
Responsible for management and coordination of projects for internal client, Anheuser-Busch, including promotional campaigns, in-store retail POS campaigns as well as consumer and brand advertising campaigns.

Skills

Creative Execution
Creative Campaign Development
Marketing Communications
Advertising
Brand Management