Manager - Social Media
Online Reputation Management India Pvt. Ltd.
Responsible for managing client relationships and handling strategic decisions for 7 leading accounts; create and manage the offline and online content for these accounts. Business and Content Strategist for new business proposals and pitches.
- Co-created with clients the marketing vision for their brand and established quarterly media spends used to achieve strategic targets
- Coordinated with business teams (including financial, media and legal) to ensure smooth and timely delivery of project goals
- Successfully pitched for and won the marketing mandate for a vertical of one of India's top 5 Fortune 500 companies
- Identified up-sell opportunities with retainer clients and negotiated the mandate for 3 new projects
- Responsible for consumer engagement (posts, contests etc.) and ORM (queries and reviews across social media platforms
- Managed blog content and digital PR for clients in the retail and entertainment space
- Brands include: HCL Enterprise, DLF Brands, SmokeHouse Deli, Gelato Italiano, Reliance Capital