OUTDOOR RETAILER- Zone and Lounge Coordinator 2013
Responsible for coordinating schedule and partner/sponsor presence for community activity in trade show lounges and activity zones. Assist in development of non profit partner presentation and integration in the trade show. Involved in strategic planning of community development to leverage exhibitor participation and sponsorship to engage retailers at all levels.
ADVENTURE FILM FESTIVAL- Director of Interactive Sponsorships 2012
Strategic planner and developer of select partnerships and programming beyond the traditional film festival activities. 2012 program included Senses of Adventure: an evening of taste, sound and art from adventures around the globe.
OUTDOOR RETAILER: OR ART 2012
Creative Resources is a collaborative program between artists and the outdoor industry. The program offers artists to present their work to the industry through select venues at the Outdoor Retailer tradeshow and offers exhibitors and attendees to utilize CR74 as a resource for new talent and design. Presented gallery at ORSM 2011
OUTDOOR RETAILER- Bike Share Initiative 2008, 2009 Collaborated with Swobo Bike and the Salt Lake Bicycle Collective to provide a bike valet and rental program at the Outdoor Retailer Trade Show Summer Market 2008 and 2009. Excellent participation results with attendees, moving forward to expand program in 2010.
OUTDOOR INDUSTRY ASSOCIATION- "I Will Campaign" Developed program strategy and implemented the Outdoor Retailer Summer Market 2008 launch of the Outdoor Foundations “I Will” Program, a campaign to get kids outside. Created program based on 5 pledge statements oversaw development and production of all print collateral, mixed media integration, promotional video production, onsite event management, presence at Outdoor Air Demo and Trade Show. Acheived goal of collectng 10,000 signatures of OR Show Attendees committed to taking kids outside. OGDEN CLIMBING PARKS- Hosted by the Godfather of Ice, Jeff Lowe and Ogden Climbing parks -- the ClimbFest 2008 brought in world renowned climbers and artists extrodinare for a weekend of climbing and art. Instrumental in development and execution of event.