Desiree Wheeler

Desiree Wheeler

Work History

Work History
Aug 2012 - Present

Marketing Director

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2011 - Present

E-Marketing Intern

Lynchburg Reviews

Created and disbursed 75 daily email offers using Constant Contact to 1,500 people while interning with the online business Lynchburg Reviews. Assisted with promotional event at Liberty University’s Winter Market with over 10,000 attendees. Developed relationships with 35 local business owners and constructed contractual agreements for the disbursement of products and services sold.

May 2011 - Aug 2012

Marketing Intern

Southeast Missouri Hospital

Researched and wrote articles for employee newsletters with a circulation of 2,600. Planned and coordinated 5 promotional events including an employee award ceremony and retirement celebration. Designed and disseminated flyers, brochures, handouts and website copy dispersed to a community of 40,000 people.

May 2012 - Aug 2012

Marketing Intern

American Psychological Association
Managed a multi-channel social media campaign leveraging listserv postings, emails, Twitter, Facebook, LinkedIn and YouTube for the annual convention and 16 affinity partnerships. Coordinated integrated membership recruitment and retention marketing campaigns utilizing direct mail, email, print and online advertisements and social media. Implemented a new video campaign targeting 3,000 new doctorates by collaborating with other departments to leverage existing APA social media sites. Designed flyers and signs to communicate APA member benefits, and targeted programming for the convention of 12,000 attendees.
2011 - 2012

Feature News Writer

The Champion

Conducted 50 interviews of students, faculty and staff of Liberty University. Adhered to strict deadlines and proper writing etiquette for each publication. Researched and wrote 32 weekly news articles with a circulation of 14,000 for print and online additions.

Oct 2005 - Aug 2010

Shift Manager

McDonald’s Restaurant

Evaluated 60 employee performances and scheduled all employee shifts weekly. Responsible for $10,000 daily revenue. Executed proper cash handling of daily $6,000+ cash profit and coordinated hourly breaks for all employees. Supervised and directed 10-20 employees during each shift. Trained new employees on adherence and execution of proper procedures.Participated and presented during monthly management meetings to discuss strategies to increase store profitability and employee productivity.


2009 - 2012

Bachelors of Science

Liberty University

Cum Laude                                                                            Dean's List Recipient: 2010-2012

Cumulative GPA: 3.57                                                          GPA in Major: 3.87



Social Media

I have extensive experience in social media outlets including Facebook, Twitter, LinkedIn, Foursquare, Pinterest & YouTube. I've utilized Hootsuite as well as Facebook and Twitter analytics.

Adobe Suite Programs

I have used the Adobe Suite programs since 2006. I have extensive design experience ranging from flyers and brochures, page layouts and advertisement to promotional materials and e-vites.

APA Marketing Samples

Integrated Marketing Campaign

90.9 FM Light up the Night

Published Writing Samples


A newly graduated marketing professional who is self-motivated, enthusiastic and determined to make a lasting impression in an organization. My positive personality, superior written and oral communication skills as well as creativity and natural born leadership set me apart from fellow college graduates.

Affiliations & Activities

Public Relations Student Society of America (PRSSA), Member                                                   2010 to 2012

Kohl's Associates in Action, Community Service Volunteer                                                            2010 to 2012

One Body in Christ Ministries, Community Service Volunteer                                                        2010 to 2011



Brian House

Brian House directly supervised all marketing endeavours I initiated.

Tabitha Brown

Tabitha Brown was my direct supervisor at the American Psychological Association.

Kevin Spotts

Kevin Spotts is a manager at the American Psychological Association and has closely worked with me during my internship at the APA.

Aaron Watson

Aaron Watson was my store manager and directly oversaw my employment at Kohl's Department Store.

Sally Owen

Sally Owen directly supervised my work at Southeast HEALTH.