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Calculated risk taking, my bias toward thoughtful action, and my good ability to read people, win followership, and garner success through others are a few attributes that differentiate me. Equally, I care about an individual's development and business results. My mission is to define and solve the right problems, build long-term enterprise value, think outside of the box, shape the future, inspire people, invent new possibilities, and lead ethically yet strategically.



University of Ottawa

Bachelor of Social Sciences

Minor in Criminology

Arts Canterbury Diploma

Arts Canterbury

Arts Canterbury is a specialized program for the arts within the Ottawa-Carleton district school board. The Arts Canterbury program offers students the opportunity to fulfill their high school graduation requirements while having a concentration in design and visual arts. 


Certified in Automotive Law and Ethics

OMVIC -Georgian College


entrepreneurial skills

Business minded and street smart. 


Goal-driven leader who maintains a productive climate and confidently motivates, mobilizes, and coaches employees to meet high performance standards


Exceptional listener and communicator who effectively conveys information verbally and in writing


Highly analytical thinking with demonstrated talent for identifying, scrutinizing, improving, and streamlining complex work processes

Computer skills

Computer-literate performer with extensive software proficiency covering wide variety of applications


Innovative problem-solver who can generate workable solutions, resolve complaints and overcome objections.

Interpsonal skills

Resourceful team player who excels at building trusting relationships with customers and colleagues


Flexible team plater able to adapt oneself to new surroundings; to make suitable changes to fit new conditions.

Work Experience

General Manager

Mar 2015Present

Sportrak Tire Inc. / The Tire Factory is a fairly new start up company. Sportrak Tire Inc is the distribution division and The Tire Factory is the retail division. I am proud to say I was given the opportunity to help found and bring this corporation to life. It all started as a vision, and with hard work and dedication, within 20 months it functions as a successful automotive shop and automotive product distributor. As a fairly small corporation, my responsibilities at Sportrak Tire Inc. / The Tire Factory are very diverse and include, but are not limited to: managing day to day operations, managing business development, marketing, operations planning, outside sales, inside sales, b2b sales, and etc.  

Internet Sales Rep

Ottawa Chrysler Jeep Dodge Ram Fiat
Nov 2014Present

As the Internet Sales Rep it is my responsibility to oversee the internet department which responds to internet customer inquiries and ensures that the dealership actualizes its maximum profit potential on Internet sales. I  generate sales opportunities by communicating with potential customers via phone/internet. I am also responsible for managing and training the sales staff to respond to live chats and emails effectively and efficiently. 

  • Hiring, training, motivating, counselling, and monitoring the performance of internet sales consultants

  • Making manager appointment confirmation phone calls

  • Diving into customer base in CRM to identify likely purchasers and contacting via phone and email to generate appointment based traffic

  • Conducting weekly sales meetings

  • Forecasting and establishing monthly and annual performance goals and objectives

  • Maintaining an accurate daily activity log for the dealership

  • Reviewing inventory daily to ensure the proper mix of grounded stock for maximum turnover efficiency

  • Developing incentive programs along with dealer and other managers

  • Knowing and understanding all applicable OMVIC laws

Vice President of Marketing

Apr 2011Sep 2014

SouthAsianFest is Ottawa’s largest, and only official South Asian festival which is held in the heart of downtown Ottawa every August. The festival presents South Asian culture but draws crowds from all cultural backgrounds since it showcases mainstream artists and performers, similar to how Blues Fest doesn't necessarily only showcase blues music. With SouthAsianFest, I become accomplished in all aspects of campaign development and proficient at collaborating with multiple stakeholders to determine target audience and develop strategic market plans that align with the companies business priorities and goals.

  • Instituted and led the development and creation of marketing, advertising, social media, and PR plans

  • Designed and orchestrated consumer experience events, singular promotions, and corporate sponsorships to drive traffic and sales

  • Managed marketing budget and communications 

  • Managed social media activity

  • Spearheaded the redesign of website and community events to involve youth and increase digital presence

  • Lead creative process for the creation of in house and out of house promotional materials delegating to external vendors when necessary

  • Facilitated and nurtured relationships with organizations key vendors

Inside Sales Manager

Rogers Communications 
May 2011Nov 2014

As a sales manager at Rogers, I was instrumental in developing and executing team monthly/quarterly sales and implementing sales strategies while working collaboratively with cross functional teams to exceed all targets. I was responsible for overseeing the team resources, career planning for team members, and input into performance evaluations. Additionally, I administrated structure, schedule and staffing requirements with a major emphasis on management and coordination tasks.

  • Exceeded team sales quota year after year while maintaining optimal client satisfaction

  • Increased sales of existing accounts and established new relationships through sales channels

  • Responsible for training team to  generate new business opportunities and expand existing accounts via telephone and email to identify renewals, up-sell and cross-sell opportunities

  • CRM data logging

Graphic Designer

Mirch Masala Radio
Sep 2006Aug 2014

As the in house graphic designer at Mirch Masala Radio, I was responsible for the design and creation for a wide variety of platforms, social media, print, promo materials, and etc. I dealt with a variety of projects requiring everything from simple forms to complete branding. My work was mainly with Adobe Creative Suite CS4.