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Aug 2005May 2007


Work experience

Sep 2009Present

V.P. of Internet Marketing Strategies

InBusiness, Inc,


  • Business development using online and traditional marketing methods.
  • Oversight of over 20 marketing campaigns for various clients.
  • Developing strategies for internet marketing best practices within the firm.
  • Establishing work flow process.
  • Evaluation of new marketing methods.
  • Corporate training and education.
  • Training new employee's in internet marketing best practices.
  • Development of customer marketing plans for new clients. 
  • Reputation management for several corporations.
Jan 2008Aug 2009

Manager Of Marketing & Business Development

Orlando Search Engine Marketing


  • Management of projects from start to completion.
  • Delegation & outsourcing of content development, link building, & web design both domestically and to India.
  • Use of standard software programs and tools such as Google Adwords, Nichebot, Aweber, and countless other tools for analytics, research, and automation.
  • Implementation and consistent improvement of marketing efforts through analytics and optimization.
  • Research & recommendations on the degree of difficulty and strategy development for achieving top organic search results.
  • Manage cooperation between team members in different geographic locations, and time zones working on the same project.
  • Business development, lead generation, follow up, and strategic selling, as well as sales presentations for potential clients.
  • Developing progress reports for clients that make sense without a high level of technical experience for peace of mind.
  • Bookkeeping of expenses, receivables and payables for over 30 vendors, and 15 clients.
  • Development of marketing & sales materials for company.
  • Development of client content strategies for marketing efforts.
  • All achieved while pursuing a Finance degree full time.
Aug 2005Dec 2008

Freelance Web Consulting

Wolf & Wilkinson

Freelance consulting in the field of internet marketing. Clients include the following:

  • Filta Group (
  • Two Becomes One LLC
Jul 2003Aug 2005

Customer Service Representative

Ritz Carlton Grand Lakes Resort

Part of  the opening team for the Ritz Carlton Grand Lakes Resort in July  03'. Underwent 2 week intensive Ritz Carlton training program before the opening of the hotel. Continued part time customer service position till August of 2005.

Skills Applied:

  • Interaction with executives and wealthy clients on a daily basis.
  • Communication skills.
  • Problem resolution (Ritz Carlton requires problems to be handled immediately instead of waiting to consult a manager unless absolutely necessary.)
  • Teamwork.

Executive Summary

Offers 5 years of continual education and advancement of skills in marketing and business development experience in  internet marketing fields including niches in Pay Per Click Management, Social Media, Video Marketing, Email Marketing, SEO, Search Engine Marketing, Keyword Research, Analytics, and Conversion Optimization. Demontstrates a proven record of success in both academic competition, and real world experience such as consulting for large and small internet ventures and executives, while simultaneously managing business development, project management, and customer service. Possesses exceptional communcation skills, the ability to manage and motivate teams, and a strong self motivated entrepreneurial spirit.


Rod Vargas

Randy Hollaran

Cameron Ford



  • Leader of winning group for the UCF '09 Great Capstone Case Competition.
    • Strategic analysis business competition comprised of all graduating senior students of the UCF business school. Over 100 teams of 5 or 6 students for our graduating semester. 
  • UCF 09' Joust Business Plan Competition Finalist (3rd Place)
    • Competition received over 30 entries for a format of 15 minute presentation 15 minute Q & A. The competition was open to graduate students and undergraduate students.
  • Runner Up at UCF 08' & 09' King Of The Court Quick Pitch Competition 
    • Business pitch competition for UCF students comprised of 1:30 pitch and question round.
  • Published writer on over 500 websites under several pen names.

Goals For Career Advancement

To work in a creative and fast paced environment where new ideas  are not only welcomed but expected. To become a strong intrapreneur as part of a growing company where I will be given responsibility, and given a chance to prove my skills with opportunity for growth.


Reputation Management
The ability to effectively manage what potential customers, business partners, and the public sees about a person or corporation in the online medium.
General Industry & Strategic Analysis
Traditional industry analysis, and strategic analysis tools for online and offline business such as:   SWOT Analysis Porters Five Forces Value Chain Analysis Online Competitive Analysis And More
Keyword Research
The ability to not only find underserved niche markets, but also to gauge which markets will be most profitable for clients. Becoming an expert in keyword research is as much an art as a science.
Internet Video Distribution
The ability to effeciently distribute internet video to over 30 video directories as well as numerous podcast channels, and RSS feeds is essential to maximizing a video marketing campaign. This combined with the knowledge of proven sales tactics in internet video promotion creates a powerful marketing tool.
Email Marketing
I have been using Aweber email marketing software for the last 2 years. The ability to track open rates, split test ad copy, and develop highly optimized campaigns are the results of years of research and testing.
Pay Per Click Marketing
The ability to anticipate commercial intent, and create organized high performing adwords campaigns. This is primarily due to my keyword research abilities, and use of best practices developed over the last several years.
Search Engine Opimization
Over the past several years I have developed a proficient system for building organic search results using a variety of white hat methods. The ability to draw from substantial experience and a variety of link building resources provides natural organic results the create exceptional performance.   Additional skills not mentioned in detail:   Office Aweber Google Analytics Numerous SEO Tools Auxundra Dreamweaver  (general html & css) Adwords Wordpress PRWeb EzineArticles Joomla Most Content Management Systems Moodle Copywriting Notable Basecamp Clicktale