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Summary

Persuasion Architect - Helping companies maximize their conversion rates from web to traditional marketing. Persuasion Architecture is a persona driven web strategy. It maps your selling style to your customer's buying styles.

Work experience

2008Present

Colleague/Instructor

Promote A Book
Apr 2002Present

Persuasion Architect/Marketing Consultant

Wizard of Ads David Young, Ltd
Strategist for maximizing web conversion rates through the Persuasion Architecture Process. Integrating Persona-based marketing through traditional ad channels.
Feb 1986Dec 2000

GM/Part Owner

Local Radio Station group
Local small market radio station general manager and all that the position entails. Handholding, bottlewashing, replacing electronic components in high voltage equipment, news, sales, copy, on-air.

Education

19801984

BA

Colorado State University