Persuasion Architect - Helping companies maximize their conversion rates from web to traditional marketing. Persuasion Architecture is a persona driven web strategy. It maps your selling style to your customer's buying styles.
2008 - Present
Promote A Book
Apr 2002 - Present
Persuasion Architect/Marketing Consultant
Wizard of Ads David Young, Ltd
Strategist for maximizing web conversion rates through the Persuasion Architecture Process. Integrating Persona-based marketing through traditional ad channels.
Feb 1986 - Dec 2000
Local Radio Station group
Local small market radio station general manager and all that the position entails. Handholding, bottlewashing, replacing electronic components in high voltage equipment, news, sales, copy, on-air.