Product Business Development Manager
Manage creation, development and launch of Rusoh products, including branding, web presence, ecommerce, marketing collaterals, videos, and sales tools. Built key relationships with prime industry distribution partners and developed go to market strategy for years 1-3. Managed sales and marketing teams, attending over 20 trade shows per year.
- Develop industry-first online certification training
- Create/manage sales and marketing budget
- Successfully acquired sales and marketing talent
- Interface with engineering team on new product development
- Complete market research internally and 3rd party as required