Daniel Nice

Daniel Nice

Work History

Work History

Director of Sales and Business Development

Univerisity Business Consultants

Specialize in sales training, business strategy and development, executive training, and web technology optimization and utilization.

Designed to jumpstart current local and regional organizations as they approach change or sales hurdles, and educate new business owners in how to create engaging presentations that ignite vendors, staff, and properly relay the vision of their business. University Business Consultants, represents an approach that bridges current University business models and research to businesses engaged in a (2) part battle addressing:

  2. EMPLOYEE ENGAGEMENT ISSUES since 74% of staff, accordingly to Gallop's recent pole, are either totally disengaged or unengaged underscoring the NEED to GENERATE an EMOTIONAL CONNECTION to their company.

Our ethical 6 step 3 question sales process helps you close faster while developing a long term relationship with your customer.

Founder, COO, CMO

The Friendly Briefs

Responsible for consumer market research, marketing and advertising strategy, managing project deadlines, business strategy planning and development.

Presented at the Rochester Angel Network “Entrepreneurs and Angels” event as well as the Upstate Venture Association of New York (UVANY) annual meeting.

Company showcased in Rochester Magazine in 2007.

Marketing Manager, Center for Entrepreneurship


Provided leadership in project and program planning and marketing strategy development. Dramatically increased entrepreneurship awareness and involvement despite the lack of an obvious clientele (no undergraduate business degree). 

    • Wrote and implemented detailed marketing plan designed to identify target markets and build brand awareness
    • Responsible for developing and implementing cohesive strategy to build entrepreneurship on the undergraduate campus
    • Established evaluative criteria for monitoring the effects of marketing and related communications in order to help assure the desired results and its appropriate tracking
    • Designed and implemented marketing program that raised the number of applications to a cornerstone program (Kauffman Entrepreneurial Year) by 114%
    • Increased membership of student club approximately 200%





Studied how the brain and mind works on a biological level, which gave me with a solid understanding of human behavior and how people perceive the world around them.  Neuroscience taught me a highly analytical thinking style that can be applied to any ambiguous problem.  This has given me a unique competitive advantage in the world of business, sales, and strategy.

Minored in philosophy which provided me with further analytical and problem solving skills.