Daniel K. Cash
Digital Marketing Strategist
- [email protected]
A growth focused and results driven strategic thinker with a thorough understanding of social media, email marketing, community building, and content marketing strategies. Combines a strong advertising background, a dedication to customer acquisition, and an agile marketing approach to help brands thrive online.
Used my background in digital marketing, acquisition & ecommerce growth to build & expand WoolLand Norway's international footprint. As a key revenue and profit driver my responsibilities included:
Advise the planning team and help develop compelling brand narratives that connect with audiences via integrated social media campaigns.
Developed an integrated viral pre-launch campaign designed for a sister brand entering a newmarket.
Created and implemented a digital marketing strategy designed to maximise social engagements and drive ticket sales for an exciting new tennis format.
Launched a small company that offered search engine optimisation, social media setup/strategy, and custom website packages to local businesses.
Developed a social media and content strategy for one of the most prestigious tennis events in Australia.
Managed the daily operations for a boutique personal branding agency specialising in online reputation management.
Created the early stage customer acquisition plan for an information subscription service.
In charge of all things digital and responsible for strategic marketing direction and implementation. Coordinated across multiple departments including sales, creative services, finance, etc.
Spearheaded, managed and implemented a 4 stage influencer outreach campaign for a key account that increased media exposure and enhanced brand recognition.