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I have a passion for digital marketing, and am a fervent believer in the value and importance of relevant, useful content as the centerpiece of a successful marketing strategy. For me, collaborating with like-minded revolutionaries to change the philosophy behind sales and marketing is a mission, and I consider myself one of content's formidable champions.

I hope my friends and colleagues describe me as: An engaging writer. A friendly, sociable guy. A talented digital/social strategist. An average, yet enthusiastic dancer. An intelligent critical thinker. A serviceable hockey player. An empathetic, perceptive listener. A reliable friend and advocate.


Work History

Dec 2012Present

Director, Digital Communications & Strategy

Jackson
  • Responsible for managing brand strategy, research, digital efforts and Jackson's content marketing programs and initiatives, including strategy, material creation and execution of the Center for Financial Insight (Center)
  • Featured speaker at the 2016 Content Roundtable at Facebook HQ (Menlo Park, CA)
  • Featured speaker on Digital Branding at Prudential plc Communications Conference in London, United Kingdom (October 2015) 
  • Drafted, distributed and implemented Jackson's website strategy, tone-of-voice/messaging guidelines and website content style guide
  • 2014 PR News “Rising Star of PR 30 & Under” Honoree
  • Honored with six writing awards at the 2015 Communicator Awards, including a Gold Award of Excellence, and a Grand Award at the 2015 APEX Awards 
Mar 2008Dec 2012

Director of Marketing

National Planning Corporation
  • Responsible for creative direction for the company’s marketing materials and communications, campaign management and marketing analytics 
  • Four direct reports, including Marketing Project Manager, two senior-level Graphic Designers and a Social Media Specialist
  • Spearheaded successful launch of NPC’s first social media strategy, including initial campaigns, content and measurement
  • Promoted five levels in five years, from copywriter to marketing leadership

Education

Mar 2011Mar 2013

Master of Business Administration, Marketing

University of Denver - Daniels College of Business
  • Awarded “Best Capstone Project Team Award” for Top Thesis Project 
  • Nominated for “Daniels College of Business Award for Excellence”
Aug 2002Mar 2006

Bachelor of Arts, Journalism Studies

University of Denver
  • Phi Beta Kappa Honor Society Inductee, Gamma of Colorado, 2006
  • Member of Mortar Board Senior National Honor Society, Kedros chapter
  • Member of Golden Key National Honor Society, Denver chapter
  • Served as Editor-in-Chief of the Clarion Student Newspaper – 2006

Portfolio

References

  • Phil Wright - Vice President, Marketing - Jackson

Phone: (303) 224-3533

Email: phil.wright@jackson.com 

 

  • Anne Murphy - Principal Web Specialist - Medtronic

Phone: (720) 408-0222

Email: anne.lp.murphy@gmail.com 

  • Scott Romine - President & CEO, National Planning Holdings

Phone: (303) 224-4321

Emailscott.romine@npholding.com 

 

  • Melissa Hernandez - Director, Corporate Communications Jackson

Phone: (303) 224-7572

Email: melissa.hernandez@jackson.com 

  • Andrew J. Coate - Community & Content Manager - Facebook

Email: coate@fb.com