Senior Marketing Executive with over 22 years of professional experience in multinational B2B / B2C corporations and own consultancies.
Business Development | Commercial & Marketing Strategy | Portfolio Strategy | Brand Development and Management | CRM | Digital Communication (web development and Social Media) | Commercial Performance Measurement | Market Research & Information | Organisational Development and Specialised Training.
Strengths in strategic thinking and development of new commercial business models, leadership of ideas and people, change management and effective communication. Experience working under great uncertainty and driving paradigm shifts in very conservative environments. Working knowledge of more than 30 countries. Lived in Argentina, Holland, UK and Spain.