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International Business experience in Hi-Tec, Telecommunications, Media, Financial Services, Energy and Public Sector, at high level jobs with blue chip American companies (Oracle, Microsoft) in USA, EMEA and Latin America. I would like to apply my skills and experience to develop business and investments in high growth potential opportunities, either with a VC or turn around situations. My academic background (Stanford MBA, Accounting, Finance, Marketing) allow for business modeling and the general management and consulting experience enables analysis, development and implementation of business plans and strategies.

Work experience

General Manager


From July 2006, GeneralManager Communications Sector, Media & Entertainment EMEA: Responsible for Telecommunications and Media Companies for Europe, Middle East and Africa. More than a half Billion US$ business in a dynamic and diversified environment, with overachievement in revenue and profit. In charge of developing and implementing general business strategy, responsible for Sales and P&L. Manager of a 120 person sales force and responsible for integration with the rest of Microsoft organizations in the area. Participant of strategy setting groups for new technology developments in area. Member of Microsoft Communications Sector Leadership Team. Introduction of new technologies (IPTV, Mobility, New Media)

From December 2002General Manager Communications Sector: Responsible for Network Services Providers (Communications Vertical) and Media and Entertainment Sectors for Latin America and Top Account program for Europe, M.E., Africa.Grew business from $21M to $58M in 3 years Leadership of specialized sales force, marketing and alliances for telecommunications and media companies. Increasing Microsoft share of OSS/BSS and server markets, introduction of new products and services in wireless, wired and data transmission. Positioning of new mobile technologies and value added services. Management of multinational (USA and European) accounts (Telefonica, Telecom Italia, France Telecom, etc.).

May 1994Sep 2002

Vicepresident Industries and Operations, Latin America

Oracle Corporation

1994-2002: Oracle Corporation.

From 1997: Vice-president of Industries and Operations Oracle Latin America.

Sales, Marketing: Developed, implemented and coordinated Regional Vertical Sales Organizations for Telecommunications, Financial Services, Public Sector and Energy, comprising 60% of regional revenue. Coordinated sales teams in regional and global projects. Direct management of strategic accounts and opportunities (i.e.: Citibank, Bell South, Verizon, Telefonica, Santander, BBVA, CANTV, Arthur Andersen, etc.) Launched new applications products (CRM, OFSA, etc.) for Communications and Financial Services vertical markets. Managed marketing activities and launch of e-marketing corporate strategy in Region.

Consulting: Managed integration between Sales and Consulting Services, organized Consulting verticals and managed integrated Sales/Consulting groups.

Alliances: Developed and managed strategic alliances with consulting firms (PWC, KPMG, AA, HP, McKinsey). Coordinated general business alliance partners support in Region.

Sales Operations: Coordinated budgets for Regional sales and marketing organizationsfor vertical groups and Headquarters. Organized central demo facilities and support for vertical sales teams. Supported development of Regional Sales Call Center.

Strategic planning: Managed market analysis, budget and quota projections. Developed and implemented strategic plans for Region.

Operations: Managed relationship with Legal department, negotiated settlements. Supported reorganizations of country and headquarters operations and personnel

Product and Services Launches: Opened first Region wide Tele Sales Call Centerand supported Partner integration. Started Outsourcing strategy in Region with INTESA in Venezuela, Andersen region wide and Telefonica in Chile. Introduced CRM products in Telecommunications and Financial Services.

1994-1997: Oracle Argentina.

Consulting Director: Telecommunications and Financial Services Consulting group (35 consultants, P&L). Introduced Datawarehousing practice and vertical applications.

Marketing Director: Set up first Telesales group in Oracle Latin America. Developed award winning strategies and campaigns (Marketer of the Year award, Mercado magazine, Association of Technology Journalists award). Managed Marketing for Argentina, Chile and Uruguay..

Technical Support,Education and Sales Consulting Director: (40 associates, P&L). Improved client satisfaction 60% for support, developed education franchising strategy and improved margins 50%. Introduced first commercial use of Internet in Argentina (Quilmes Brewery).

Aug 1992May 1994

Sales Consultant

System Software Associates

1992-1994: System Software Associates, Sr. Sales Consultant for SSA Latin America. Participated in largest sales and projects in Latin America Region. Member of advisory board for global product development.


Sep 1982Jun 1984


Stanford University

M.B.A. Stanford University. Courses in General Management, Finance, Information Technology, International Business, Advanced Technologies, Accounting, Marketing and Strategy.

Mar 1972Dec 1978

CPA, Business Administration

University of Buenos Aires

1978: Doctorate Courses, School of Economic Sciences, University of Buenos Aires. Quantitative methods, Philosophy, Philosophy of Science, Statistical Analysis.

1977: CertifiedPublic Accountant, School of Economic Sciences, University of Buenos Aires.

1972-1976: Graduate in Administration,School of Economic Sciences, University of Buenos Aires. Courses in Economics, Administration, Marketing, Finance, Statistics, Mathematics.

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