Cody Larson

Cody Larson


  • Creative entrepreneur armed with a technology background and an education in Finance from the University of South Florida
  • History of successful wealth management and investment that began by selling Pokemon Cards at the age of 12 to trade securities in financial markets and institutions
  • Innovative visionary able to pinpoint market trends and develop strategies for future growth
  • Accomplished business professional with an extraordinarily diverse skill set and over 10 years of various industry experience
  • Ambitious self-starter with a track record of building numerous successful organizations from the ground up
  • Proven leader with remarkable tact in motivating teams to consistently meet and surpass goals
  • Calculated thinker with the unique ability to analyze operations and create efficiency through process streamlining

Work History

Work History
Nov 2011 - Present



Started firm to provide Cloud Consulting, IT Advising, Web Marketing, and other technology solutions to businesses across the US. Built a nationwide client portfolio through Face-to-Face and phone consultations used to advise clients and provide solutions. Utilized ERP/CRM technologies to manage company investments, capital, accounting, strategic plans, projects and clients.

Jun 2010 - Present


Sigma Chi Fraternity

Cover the annual Balfour Leadership Training Workshop, Grand Chapter, and Grand Council conferences for The Magazine of Sigma Chi and Sigma Chi Fraternity International Headquarters; events last 4 days with attendance over 1,700 people. Images published in each issue of The Magazine of Sigma Chi, circulated internationally to over 50,000 subscribers. Photos utilized for global distribution of official marketing materials such as, print brochures and newsletters.

Jun 2011 - Dec 2011


Conceived a revolutionary mobile app designed to create location based deals and consumer loyalty programs that allowed businesses to achieve scalable growth through strategic partnerships. Prepared the business plan and documentation presented to investors through a collaborative effort with a team of highly talented individuals that included backgrounds at Fortune 500 companies such as Google. Introduced the brand by designing the app wireframe, website, social media presence, logo and content for investors.

Jul 2009 - Oct 2011

Director of Operations

Great White Marketing

Began as a Sales Account Executive and advanced through a series of promotions that culminated in the management and oversight of the company resources, operations and sales team. Collaborated with M & A consultants to prepare documents required for acquisition negotiations with an outside firm. Created new training programs and sales strategies that resulted in a 19% increase in employee retention and response rates. Penetrated untapped markets to increase revenue by building the outside sales program from the ground up and creating a new Internet Marketing video training series. Setup systems to achieve operational efficiency and reduce expense costs. Developed client proposals, strategic plans and marketing campaigns designed to use Hyper-Local Marketing, SEO, Social Media and Online Video to drive web traffic.

Aug 2005 - Feb 2010

Vice President of Marketing

Tampa Sports Photography

Collaborated in the founding and brand development of the company, while also working under Tim Larson (Icon Sports Media) as a photographer covering all sports, including NCAA Football. Selected as photographer for the NCAA Football Champs Sports Bowl played annually at the Citrus Bowl. Developed brand through Logo / Website Design, Social Media, SEO and sales that led to page 1 search engine rankings for keywords such as “sports photographer” and new business channels that included the Tampa Bay Lightning and Philadelphia 76ers.

Dec 2008 - Feb 2010

Director of Internet Marketing

Paintball X3 Magazine

Collaborated with former ESPN X Games photographer and Executive Editor, John Amodea, rebuilding new X3 brand after bankruptcy of Paintball 2Xtremes Magazine’s parent company; travelled the US covering professional PSP and NPPL events. Built new X3 brand via Social Media and SEO that resulted in page 1 search rankings and over 13,000 social followers. Photographs displayed monthly in several issues of the print magazine and digital publication available on PCs and tablets.

Aug 2006 - Dec 2008


Paintball 2Xtremes Magazine

Traveled the US covering paintball at its highest level at PSP and NPPL sanctioned events for the sport's #1 selling magazine. Work featured in monthly print issues and full-page Rockstar Energy Drink advertisements disseminated worldwide to over 100,000 subscribers.

Feb 2008 - May 2008

Sports Photographer

The Oracle

Facilitated the role of staff photojournalist and lead sports photographer, covering all major NCAA sporting events.


Aug 2005 - Present

Bachelor of Science

University of South Florida

Related Courses:

  • Financial Policies & Strategies
  • Advanced Corporate Finance
  • Financial Institutions & Markets
  • Financial Statement Analysis
  • Investments
  • Principles of Finance
  • Microeconomics & Macroeconomics
  • Business & Economic Statistics I & II
  • Managerial & Financial Accounting
  • Business Calculus
  • Principles of Management
  • Strategic Management & Decision Making
  • Public Speaking

Professional Development & Organizations:

  • Economic Scholars Society
  • Balfour Leadership Training Workshop
  • Sigma Chi Fraternity
  • Founder, USF Paintball
  • Founder, USF Skim Boarding



Market Analysis

Investment Evaluation

Real Options

Securities Valuations

Risk Analysis

Strategic Planning

Project Management

Trend Analysis

Financial Planning