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Summary

A creative and diverse writer with five years of feature writing, editing, and digital marketing experience. From the conception of ideas to the execution of communication strategies, I specialize in crafting content that is engaging, stylized, and effective. 

Education

Jan 2010Jan 2012

Master of Arts (Creative Writing)

University of Cape Town
Jan 2004Jul 2007

Bachelor of Arts (Contemporary Culture & Communications)

Nelson Mandela Metropolitan University

Work History

December 2015Present

Communications Manager

NetRush

My primary role is to act as a communication liaison between NetRush and the outside world through digital channels. This includes developing and writing company content, sales materials, press releases, articles, and white papers. 

July 2013December 2015

Creative Writing Instructor

San Diego Writers, Ink

My role as an instructor at San Diego Writers, Ink involved creating and hosting workshops at the organization's office. This included sessions on character development, essay writing, and travel writing. 

Sep 20082015

Feature Writer / Copywriter

Freelance

I am an award-winning freelance writer with seven years of experience writing feature articles, opinion pieces, travel guides, feature interviews, and online marketing content.

Publications include: San Diego Magazine, Do It Now, Sports Trader, Drive, The Surfer's Journal, Wavelength, Supconnect, San Diego Reader, The Big Issue, Essential Travel, The Inertia, and others.

Sep 2013Aug 2014

Content Director

i9Media

at i9media, I was responsible for creating and managing the editorial schedule for supconnect.com, as well as liaising with website sponsors to create tailored brand content. This also involved managing social media pages for multiple accounts, across various platforms including Facebook, Twitter, Instagram, Google+, Tumblr, Flickr, and Youtube, as well as submitting performance reports.

Dec 2009Jul 2013

Senior Writer

Essential Travel

Managing copywriting team and conducting the monthly plan for Essential Travel’s in-house digital magazine. This included establishing a theme, monitoring various campaigns and establishing connections to the content plan. Each edition was followed by monthly reports on email marketing performance and magazine analytics.