Download PDF

Cindy Long

Associate for News and Marketing/Publications Coordinator

Summary

  • 15 years experience developing and implementing marketing, PR, and social media strategies in higher education.
  • Advanced training web and social media analytics.
  • 10 years experience in customer service and management
  • Microsoft Certified Systems Engineer (MCSE)
  • 3 years experience as an IT systems analyst

Work History

Nov 2001Present

Associate for News and Marketing

Centre College

  • evaluation and implementation of CRM marketing strategies for a variety of CRM software
  • advanced training in Google Analytics, augmenting the design of analytic strategies across multiple platforms
  • web and print design using Dreamweaver, Quark, HTML, and Wordpress
  • a strong command of Photoshop, InDesign, and all Microsoft programs
  • design and implementation of marketing strategies, including social media, advertising, and media relations
  • writing both for the Web and print
  • event planning
  • database design and maintenance
  • video production
  • copywriting and proofreading
  • class news editor for Centrepiece alumni magazine
  • email marketing
  • received a Stellar Speaker Award from CASE (Counsel for the Advancement and Support of Education)
19992001

Information Systems Analyst

DecoArt

Information systems analyst for a privately held manufacturing company. Responsibilities included:

  • design and maintenance of the company's intranet
  • design and maintenance of databases
  • maintenance, repair and upgrades of user workstations and network printers
  • corporate training on common software including Excel, Word, Powerpoint, and Access
19911999

Customer Service Manager

Ceramichrome

Customer service representative and manager. Responsibilities included:

  • Management of national and international customer accounts
  • Management of customer service staff.
  • Analysis and resolution of complex technical and shipping issues

Portfolio

Available upon request

Education

References

Abigail Malik

Communications Coordinator - KET                                                                       606.923.8864              amalik@ket.org

Mike Norris

Director of Communications (Emeritus) - Centre College                               859.238.5738              mike.norris@centre.edu

Laura Pritchard

Director of Campaign Communications - Centre College                               859.238.5719              laura.pritchard@centre.edu