Event Management : (Reporting to Events Head)
- Responsible for entire event set up from start to end. Creation of invites, guestlist planning, calculating budgets and ensuring they are adhered to, planning the location & layout of the event including set up, food, furniture, flowers, marketing collateral and coordinating for logistics, insurance, security of jewels.
- Leveraged strengths in cost-effective vendor negotiations.
- Sourcing new vendors and collaborations for events.
- Responsible for creating the post event analysis report.
ALT Activities: (Reporting to Marketing Head)
- Managing & tracking the media plan globally for magazines and ensuring that the material deadlines are met.
- Managing & tracking the outdoor/cinema advertising activity globally and ensuring their timely payments.
- Actively involved in the creative campaigns of the brand for different markets.
- Partly managed PR activities for the brand.
Customer Relationship Management :
- Solely responsible for establishing a CRM programme in the organisation successfully.