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THIS IS CHRISTINA CHERNESKEY

I am a senior communications professional with 30-years of experience leading news teams, hosting live talk radio, guiding leadership workshops, developing strategy, implementing award-winning news programs, writing articles and blogs, as well as instructing courses in journalism and social media. 

Now, I am the CEO of my own company, Christina Cherneskey Communications - a strategic media agency which helps clients tell their stories. I develop and implement strategy and other PR and marketing initiatives for a variety of firms, groups and community organizations. I also do voice-over work for private companies as well as deliver motivational speeches to groups and organizations in Saskatchewan. 

I am also a professional photographer, a certified, advanced drone pilot, a dog lover, a musician and once was a professional singer. 

During my extensive communications career as journalist, team leader, photographer  and PR professional, I have been a senior producer at one of Canada's largest broadcasters and oversaw a team of 20 professionals.

Along the way, I've podcasted, blogged, contributed to weekly online publications, and developed strong leadership and management practices.

My connections throughout Canada are extensive - in business, political, photographic and cultural circles.

While always committed to my current tasks, my sense of humour and creative side generally helps - especially when the clock is ticking down.

christina's work HISTORY

PR/MEDIA & Communications PROFESSIONAl

Christina Cherneskey Communications
April, 2018Present
  • CEO and founder of Christina Cherneskey Communications
  • Motivational speaker and team leader for workshops and other group events to help build stronger workplaces
  • Voice-over professional
  • Photographer
  • Idea and strategy creator
  • Certified advanced drone pilot
  • Podcast instructor (Canada-wide)

News Director

620 CKRM Radio
July, 2013Jan, 2018
  • News Director: HARVARD BROADCASTING, Regina
  • On-air anchor for AM and FM holdings
  • News editor for on-air and online stories
  • Assignment editor
  • Created strategy for all news, sports and entertainment story-gathering
  • Social Media strategist
  • SEO strategist

Weekly Columnist

Metro News
Jan, 2013JAN, 2017
  • Weekly columnist for Metro Saskatchewan's online provincial column

Communications Consultant, Media Relations Expert

(self [part-time])
Jan, 2008Jun 2013
  • Develop and implement of strategic media and communications initiatives for various firms and companies
  • Instruct media and public relations techniques
  • Broadcast Journalist, Voice-Over Specialist, Motivational Speaker
  • Instructor of Broadcast Journalism/Social Media Journalism - Western Academy of Broadcasting
  • Guest Lecturer PR and Social Media - University of Regina (extension), 

Television Host

Rogers TV
Jan, 2003Aug, 2009
  • Created, produced and hosted a bi-weekly television show focusing on Toronto real estate, home building and home financing
  • Worked with prominent Canadian TV hosts on home-design projects such as Jane Lockhart and Mike Holmes
  • Spokesperson for the Toronto Home Builders Association

CFRB Radio Talk Show Host

Astral Media/Standard Radio
Dec, 2002Aug, 2008
  • Hosted daily radio show as well as leading a team responsible for providing accurate, up-to-date, informative and entertaining talk radio programming for a Toronto audience
  • Fill-in host for CFRB's morning show
  • Network host (across networks throughout Canada) for radio programmes
  • Public speaker and representative for CFRB
  • Voice-over specialist

Senior Producer

CBC Newsworld
Sep, 2000Dec, 2002
  • Directed and managed the production and business operations of  TV show, CounterSpin. Oversaw a team of 20 producers, chase-teams and consulted with CBC Management

Talk Show Host/Newscaster

Rawlco Radio/CKOM
Aug, 1998Aug, 2000
  • Hosted and created programming for daily three hour open line shows
  • Led staff of four

christina's EDUCATION

Business certificate

PRAXIS SCHOOL OF ENTREPRENEURSHIP
March 2018February 2019

The Praxis School of Entrepreneurship in Saskatoon, Saskatchewan supports all things entrepreneurial. The Self Employment Program offers participants every necessary step needed in order to start a business.

Bachelor of Communication

Grant MacEwan University, Edmonton, AB
Sep 1987Aug 1989

This program specializes in journalism or professional communication and prepares the student for a strategic role in mainstream media, business, traditional and (now) new media.

Arts MAJOR; Political Studies

University of Saskatchewan
Sep 1981Jun 1985

U of S has one of the largest and most diverse colleges on a Canadian university campus. Arts & Science students receive many academic options allowing them to gain an in-depth perspective of their world.

SKILLS related to this position: News Supervisor, Vista Radio

BROADCAST JOURNALIST

Christina specializes in on air delivery; news or live talk radio. She has an excellent knowledge of radio station operations - from the creation of on air presentations, news programmes, newscasts to management of live radio stations.

team leader

A great sense of humour combined with years of experience working in Canada's media industry have given Christina the fodder needed to guide groups - big and small. 

PR & Social Media

Targeted campaigns for clients is imperative and Christina knows how to deliver these products. She uses cutting-edge social media techniques to attract and engage main stream and digital followers.

former news director

Solid understanding of the phrase, "excruciatingly local", Christina can deliver a local newscast that not only pleases the audience, but sales departments as well. She understands the mainstream media industry has changed radically and knows how to blend an unbiased news story into a product for clients and potential clients. 

teacher

Christina has led workshops across Canada in journalism, social media, leadership and podcasting. Her vast knowledge in these areas helps companies and organizations understand the importance of building a good product to share their messaging.

Photographer

Christina uses her professional photography skills in her social media presentations. She ensures images captured are able to tell a story as well as to engage followers. She knows the importance of good imagery to draw a follower into the story, then direct that person to other sources.

ACCOMPLISHMENTS

  • News Director, Social Media & Communications Consultant, and Media Relations/PR Expert
  • Podcast instructor
  • Teacher of journalism and social media. Many students are now successful on-air journalists and radio hosts
  • Team leader and motivational speaker specializing in building strong teams in Canada's workplaces
  • Led and managed large and small teams, with emphasis placed on keeping all levels of management apprised of process and results
  • Strong ties in the media industry throughout Canada and well-connected with government/professional representatives
  • Award-winning photographer in Saskatchewan, Canada having been recognized by UCC (Ukrainian Canadian Committee) as well as the City of Saskatoon, Tourism 
  • Voice over specialist
  • Part of one of Toronto's highest-rated award-winning radio newsrooms - CFRB. (Radio, Television and News Directors Association of Canada - RTDNA). Awards: Charlie Edwards Award - Spot News (team): "Toronto Rocks for SARS with the Rolling Stones" 2003; "Queen's Park Standoff" 2004; "The Jordan Manners Murder" 2007

STRENGTHS

  • 30 years of radio news and editorial experience
  • Capable and clever interviewer - always prepped and researched
  • Powerful radio, television and photography skills
  • Skilled in the use of Adobe Audition, Newsroom as well as other radio software
  • Ability to work in high-pressure, tight-deadline environments
  • Precise and thorough in news preparation and on-air delivery
  • Avid photographer with an eye for creativity and detail
  • Solid grasp of law related to media, libel and privacy
  • In-depth knowledge of provincial,  Canadian and international politics
  • Consistently provide effective direction and feedback to team members
  • Social media professional with over 15 years of expertise
  • Team player who respects appointments, meetings, time constraints and status
  • Excellent communication and interpersonal skills 

REFERENCES

BISHOP BRYAN BAYDA CSsR, UKRAINIAN CATHOLIC EparchY of Saskatoon

(306) 262-2633

Lori paris, the canadian press

416-666-3201