1002, 2323 Hamilton Street
January 24, 2017
Dear World Vision:
I am writing in response to the opening for Director, PR & Communications, World Vision Canada - a position which has been posted on LinkedIn.
My professional life focusses constantly on communication. Clear messaging, proper presentation of ideas and words, as well as respectful professionalism are just some of my directions and policies I adhere to.
As news director, it is my responsibility to not only present news, but to anticipate, prevent and resolve issues. I use forward-thought in long-term planning to create a clear image of the final goal.
As project leader on many other roles I assume, I have daily opportunity to lead, direct and underscore the importance of sound mandates. Incorporating messages, motivating teams and ensuring accountability are just some of my careful planning steps in each project I assume.
I work well with others; teams, individuals, organizations and leaders. I thrive on a job well-done and take each and every step to ensure no mistakes, no details are left out.
I offer you over 20-years of experience managing communication for top-tier organizations in Canada, such as Harvard Broadcasting, Astral Media, Rogers Television, CBC Newsworld and Standard Radio.
Professional development is crucial in communications. In our ever-changing world, I know it is imperative to constantly hone my skills and have a keen eye. I do so with social media and communication training (online and direct coaching) as well as monitoring closely what competitors may be doing.
I work with my staff daily showing how to best incorporate a message or thought into a final product. I lead with respect, courtesy and often delight. I know how important it is to be kind and courteous given we all work with such hectic paces – often fighting several deadlines.
My ability to adeptly handle several issues at a time are a result of years of live radio and correctly handling breaking news issues. My strength in this area only expands when taking into consideration balancing staff, management, schedules (internal and external), as well as personal time.
I travelled with World Vision to Voi, Kenya, Africa in 2007. My life was changed inordinately after that journey. As a spokesperson for World Vision, I had the honour of speaking to Canadians after this trip. During this time, I told my audiences how World Vision strives to ensure children in this world should never suffer. I described many steps of my African journey, always remembering how this organization adheres to its mission: to protect, guide and serve.
I was raised with Christian values. My family emigrated to Canada in the early 1900s and settled a part of Saskatchewan. Their hard work and faith in God was always present – in good times and in bad. My father raised his daughters with this mantra: “Always be kind and above all, be a good Christian.” I have never forgotten those words and bring them to the front of my mind when I am confronted with dilemma, conflict or stress.
I plan to show you results. I’m an expert communicator with experience bringing together diverse departments to develop a cohesive product. I have the skills and ability. I have vision.
Christina Marta Cherneskey