Digital Marketing Specialist
- Created a demand generation platform to attract prospects, convert them into leads and pass on the most qualified leads to our sales team. Increased inbound closed won accounts by 160% from 2016-2017 by expanding programs and developing a sustainable pipeline.
- Trained myself in Salesforce and became the go-to SF administrator at Vivonet for the Marketing and Sales teams.
- Led a comprehensive website rebuild with a design agency to increase conversion rates and reflect a complex product offering.
- Worked with multiple agencies and numerous media partners to generate awareness and ultimately drive leads for Vivonet.