I am looking for a new role that will enable me to utilise my skills and experience in a large company, international environment.
A Corporate Communications & Marketing Director with a proven track record of managing strategic change and restructuring at a National, European and Global level.Expert at media and investor relations, internal communications, reputation and brand management, public affairs, M&A, B2B marketing and web design and development
May 2007 - Present
Director of Corporate Affairs
Jan 2001 - Nov 2006
Director of Marketing and Communications
2000 - 2001
Internal Communications Director
Jan 1998 - Nov 1999
Led all marketing & communications for the four-nation consortium leading the design, development and production of the Eurofighter aircraft, Europe’s largest aerospace project worth £45Bn.
·Led and implemented new brand strategy and major relaunch of the company, programme and aircraft resulting in a significant improvement in corporate and product reputation, measured through a readership survey with the Economist.
·Developed an award winning (PR Week) global media relations campaign that improved the range and quality of media coverage.
·Successfully differentiated the product from the competition through the development of a new award winning advertising campaign.
·Improved employee engagement with the programme by 40% through the design and delivery of an internal communications programme across five companies in four nations that.
·Directed and introduced an innovative worldwide exhibition programme with supporting marketing communications that reached both professional and public stakeholders.
May 1996 - Dec 1997
Head of Public Affairs
Matra BAe Dynamics
Led marketing and communications in an Anglo French JV company formed between British Aerospace plc and Lagardere S.A., with a turnover of £1.5 Billion, 6,000 employees and customers in 40 countries.
·Successfully launched and positioned the company with all stakeholders as the European leader by developing and implementing a new marketing and communications strategy.
·Delivered a unified image to all stakeholders by integrating the British and French marketing and communications teams.
May 1989 - Apr 1996
Head of Public Affairs
Led the marketing and communications in a subsidiary of British Aerospace with a turnover £500 million and 12,000 employees.
·Led the marketing and communications campaign which secured a £700 million UK Government defence contract.
·Managed a media relations campaign that resulted in award winning coverage with the Financial Times.
·Directed a global events and exhibitions management programme that contributed to the winning of £400m of export orders.
·Managed all stakeholder communications through a 75% reduction in numbers employed that maintained corporate credibility .
·Established an internal communications strategy, including award winning (CIB) company newspaper, that maintained employee brand loyalty in a time of major change.