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Work experience

Oct 2007Present

Events and Outreach Manager

Arts Initiative at Columbia University
  • Creating and managing comprehensive social media strategy (Facebook, Twitter, Flickr, YouTube, Wordpress, Foursquare, weekly e-newsletter), which serves as a platform for over 20,000 Columbians; raised online activity by 3700% over 12 months.
  • Developing relationships with colleagues across the University to plan collaborative networking events on social media in higher education, virtual marketing, and student mentoring initiatives.
  • Overseeing Arts Initiative grants program; reviewed 135 applications; created an on-line community through a listserv and Flickr photostream enabling 215 recipients to review each other’s work to foster future collaboration and partnerships.
  • Serving as the first point of contact for students and student groups, faculty and student development organizations (Office of Multicultural Affairs, Student Development Association); fielding all communications regarding student funding and sponsorships, group event and ticketing requests for students and faculty, and cross-promotional support among sister Columbia organizations.
  • Managing ArtsLink program; corresponding with Core faculty, department chairs, and administrative personnel regarding ticket requests and program logistics; tracking/analyzing of data each semester.
  • Created and implemented advertising campaigns through campus publications and media outlets; maximized outreach based on such campaigns.
  • Reconceived “Lunch with the Arts Initiative” networking series serving over 200 students.
  • Advised college administration and student group leaders on building a campus-wide community through the arts.
  • Fostered affinity among current students to promote future alumni giving.
Jan 2001Jul 2005

Media Planner

[email protected]/TVLand
  • Liaised between creative, marketing, and other partner departments to implement on-air promotional strategy for network priorities.
  • Created, maintained and supervised interstitial and graphics media plans for both a twenty-four hour network and a nine-hour network.
  • Scheduled all promotional elements inside and outside episodes including placement of advertising billboard and sponsorship information. 
  • Managed graphics window breakdowns for original programming airing on networks. 
  • Timed out logs to ensure proper duration of episodes and commercial pods. 
  • Updated series and episode formats for programming libraries of both networks. 
  • Executed on-air broadcast changes as necessary. 
  • Ran competitive analyses of other networks as needed. 
  • Assisted in the hiring and management of semester interns.

Education

Jan 2009Present

MS

The master's degree in Fundraising Management is a highly focused, rigorous course of study designed to educate students in the essential tools of fundraising management and nonprofit administration.

As a case study this semester, I am creating and developing an annual fund campaign for the nonprofit As Green As It Gets.

Jan 2002May 2007

BA

Columbia University
  • Departmental Honors
  • Distinction for Senior Thesis – The Queering of St. Sebastian: Collective Memory and the Emergence of Gay Spirituality
  • School of General Studies Alumni Key Award
  • School of General Studies Spirit Award
  • Honorable Mention for Queer Studies Essay Contest - The Queering of St. Sebastian: Collective Memory and the Emergence of Gay Spirituality

Skills

Social Media Platforms
Mac OS X
Microsoft Office

References

Gregory Mosher

Elizabeth Castelli

David Harrington

Testimonials From LinkedIn

Professional Memberships

It's Me

Are you wanting to increase your company, department, or organization's social network presence?

Looking to engage actively your constituents or customers in a meaningful dialog with your organization?

Do you need someone creative to write copy, publish blogs, and develop an online community for your business?

***I am actively seeking opportunities in building social media platforms for nonprofit and higher ed communities.

Interests

  • Social media networks
  • Sustainable development
  • Alumni relations and development